In its upcoming report, Weibo Corporation (WB) is predicted by Wall Street analysts to post quarterly earnings of $0.45 per share, reflecting a decline of 15.1% compared to the same period last year. Revenues are forecasted to be $435.11 million, representing a year-over-year decrease of 1.2%.The current level reflects a downward revision of 1.4% in the consensus EPS estimate for the quarter over the past 30 days. This demonstrates how the analysts covering the stock have collectively reappraised their init ...

BEIJING, July 31, 2024 /PRNewswire/ -- Weibo Corporation (Nasdaq: WB and HKEX: 9898), a leading social media for people to create, share and discover content, will announce its unaudited financial results for the second quarter 2024 before the U.S. market opens on Thursday, August 22, 2024. Following the announcement, Weibo's management team will host a conference call from 7 AM – 8 AM Eastern Time on August 22, 2024 (or 7 PM – 8 PM Beijing Time on August 22, 2024) to present an overview of the Company's fi ...

Financial Data and Key Metrics Changes - In Q1 2024, Weibo reported revenue of $396 million, a year-over-year decline of 4.4% and a quarter-over-quarter decline of 14.7% [1] - Advertising revenue reached $339 million, down 4.6% year-over-year and down 16.0% quarter-over-quarter [1] - Non-GAAP operating profit was $126 million, exceeding consensus by 18.8%, with an operating profit margin (OPM) of 31.8% [1] - Net profit attributable to shareholders was $107 million, up 24.1% compared to consensus [1] Business Line Data and Key Metrics Changes - Value-added services (VAS) revenue was $57 million, down 3.3% year-over-year and down 5.6% quarter-over-quarter [1] - The gaming and mobile sectors showed significant growth, with both industries maintaining double-digit growth year-over-year [2] - The beauty sector's revenue increased over 50% year-over-year, although overall beauty industry revenue declined due to international market weakness [2] Market Data and Key Metrics Changes - Monthly Active Users (MAU) reached 588 million, a decrease of 0.8% year-over-year and 1.7% quarter-over-quarter [1] - Daily Active Users (DAU) remained stable at 255 million, with no change year-over-year but a slight decline of 0.8% quarter-over-quarter [1] Company Strategy and Development Direction - Weibo is focusing on vertical content generation and distribution, enhancing support for vertical content creators to drive commercialization [2] - The company plans to strengthen partnerships with e-commerce platforms to explore collaborative promotions, aiming for stable revenue growth [2] - Weibo is also expanding the application of AI in vertical content areas, which is expected to provide new growth momentum [3] Management Comments on Operating Environment and Future Outlook - Management expressed optimism about the economic recovery, anticipating a positive performance outlook as the company capitalizes on seasonal trends and marketing opportunities [1] - The company expects advertising revenue to recover in Q2 2024, driven by the low base from Q1 2024 and upcoming events like the Summer Olympics [2] Other Important Information - The beauty sector currently accounts for approximately 10-11% of Weibo's revenue, and the company plans to reduce its reliance on this sector due to its negative impact on overall performance [2] - Weibo's advertising revenue is highly dependent on the performance of the FMCG and e-commerce sectors, which are currently in a cycle of inventory clearance [3] Q&A Session Summary Question: What are the expectations for advertising revenue recovery? - Management expects advertising revenue to recover in Q2 2024, supported by a low base from Q1 2024 and the upcoming Summer Olympics [2] Question: How is Weibo addressing competition from emerging platforms? - The company is focusing on enhancing its vertical content strategy and improving user engagement to retain its user base amidst increasing competition from short video platforms [6]

Investment Rating - The report maintains a "Buy" rating for the company, indicating a potential upside of 93.8% from the current price of $8.77 to a target price of $17.00 [2][3]. Core Insights - The company's total revenue for Q1 2024 decreased by 4% year-over-year to $395 million, aligning with consensus estimates. Non-GAAP net income also fell by 4% to $107 million, exceeding consensus estimates by 24% [2]. - Advertising revenue showed a mixed performance, with a 5% decline year-over-year to $339 million, primarily due to pressure in the cosmetics and beauty verticals. However, domestic beauty brands saw over 50% growth in advertising revenue [2][3]. - The company has adjusted its revenue forecasts for FY24-26 down by 2% to reflect the shrinking advertising budgets of cosmetics and beauty brands [2][3]. Revenue and Profitability Summary - FY22A revenue was $1,836 million, FY23A was $1,760 million, and FY24E is projected at $1,724 million, with a slight recovery expected in FY25E and FY26E [3][10]. - Adjusted net profit for FY22A was $540.1 million, FY23A was $450.6 million, and FY24E is expected to be $447.4 million, indicating a decline in profitability [3][10]. - The report highlights a non-GAAP operating profit margin (OPM) of 31.8% for Q1 2024, an increase of 0.7 percentage points year-over-year, attributed to strict control over operating costs [2][3]. User Engagement Metrics - Monthly Active Users (MAU) decreased by 1% year-over-year to 588 million, while Daily Active Users (DAU) remained stable at 255 million. The company is focusing on acquiring high-quality users [2][3]. - The report indicates that the company is investing in key content verticals such as automotive, online gaming, and healthcare to enhance user interaction and verified account growth [2][3]. Financial Position - As of March 31, 2024, the company had cash and cash equivalents of $2.1 billion, sufficient to cover upcoming debt obligations and shareholder return plans [2][3]. - The report notes a projected decline in non-GAAP OPM to 32.9% for FY24E, reflecting ongoing operational challenges [2][3].

Investment Rating - The report maintains a "BUY" rating for Weibo, indicating a potential return of over 15% over the next 12 months [2][12]. Core Insights - Weibo's total revenue for 1Q24 decreased by 4% YoY to US$395 million, with non-GAAP net income down by 4% YoY to US$107 million, but ahead of consensus estimates due to better control of operating expenses [2][3]. - Advertising revenue is expected to remain flat YoY in 2Q24, primarily due to a decline in the cosmetics and beauty vertical, although management anticipates a recovery in the ad business in 2H24, supported by improved consumer sentiment and the upcoming Olympic event [2][3]. - The target price has been lowered to US$17.00 from US$18.80, reflecting a discount to peers' average valuation [2][3]. Revenue and Profitability - Total revenue forecasts for FY24-26 have been reduced by 2%, mainly due to shrinking ad budgets from cosmetics and beauty brands [2][3]. - The adjusted net profit for FY24E is projected at US$447 million, with a slight decline of 0.7% YoY, while FY25E and FY26E are expected to grow by 10.1% and 5.7% respectively [3][6]. - Non-GAAP operating profit margin improved to 31.8% in 1Q24, attributed to a 10% YoY reduction in total operating expenses [2][3]. Advertising Revenue Performance - Advertising revenue declined by 5% YoY to US$339 million in 1Q24, with the cosmetics and beauty vertical being the primary contributor to this decline [2][3]. - Despite the challenges in the cosmetics sector, domestic beauty brands saw over 50% growth in ad revenue in 1Q24, while other verticals like online games and 3C products experienced double-digit growth [2][3]. User Metrics and Strategy - Monthly Active Users (MAUs) decreased by 1% YoY to 588 million, while Daily Active Users (DAUs) remained flat at 255 million [2][3]. - The company is focusing on acquiring high-quality users through optimized channel investments, which is expected to increase the percentage of high-ARPU users [2][3]. Financial Position - As of March 31, Weibo had cash and cash equivalents of US$2.1 billion, sufficient to cover upcoming senior notes due in July 2024 and shareholder return initiatives [2][3]. - The company is expected to maintain a relatively stable cash position, with projected cash at the end of FY24E at US$2.6 billion [10].

Financial Data and Key Metrics Changes - Weibo's total revenues for Q1 2024 reached $395.5 million, a decrease of 4% year-over-year, or flat on a constant currency basis [7][29] - Total advertising revenues were $339 million, reflecting a decrease of 5% year-over-year, also flat on a constant currency basis [30] - Non-GAAP operating income was $125.8 million, representing a non-GAAP operating margin of 32%, a modest increase year-over-year [7][29] - Net income attributable to Weibo was $106.6 million, with a net margin of 27%, flat compared to the same period last year [29][33] Business Line Data and Key Metrics Changes - Mobile ad revenue accounted for approximately 95% of total ad revenue, amounting to $322.5 million [30] - The online game sector showed strong momentum with double-digit growth, benefiting from game license approvals and ad budgets for new titles [30][31] - The VAS (Value-Added Services) revenue was $56.5 million, a decrease of 3% year-over-year, but an increase of 1% on a constant currency basis [32] Market Data and Key Metrics Changes - The handset online game industry sustained double-digit growth year-over-year, while the cosmetic and beauty sector continued to decline year-over-year [23][24] - Ad revenues from domestic beauty brands grew over 50% year-over-year, although this growth did not fully offset the decline from international brands [24] - The food and beverage and apparel sectors returned to positive growth, while the FMCG category continued to face challenges [31][32] Company Strategy and Development Direction - Weibo's strategic objectives for 2024 include growing user scale and engagement, enhancing content ecosystem competitiveness, and improving operating efficiency [8][28] - The company is focusing on high-quality user acquisition and engagement, optimizing channel collaboration, and enhancing social and hot-trend products [9][10] - Weibo aims to strengthen its monetization capabilities by leveraging its strengths in hot-trends and IPs, while also driving vertical content ecosystems [19][20] Management's Comments on Operating Environment and Future Outlook - Management expressed cautious optimism regarding the recovery of advertiser sentiment in Q2 and the second half of the year, with expectations for improved performance in various sectors [36][39] - The company noted that while the cosmetic and beauty sector faced challenges, there was a positive trend in domestic brands, and they plan to strengthen cooperation with e-commerce platforms [24][25] - Management highlighted the importance of focusing on high ARPU users and enhancing user engagement to drive overall performance [55][59] Other Important Information - Weibo completed the distribution of a special dividend of $0.82 per ordinary share, totaling approximately $200 million [33] - The company released its third ESG report, detailing initiatives in areas such as cybersecurity, content quality, and social responsibility [34][35] Q&A Session Summary Question: Outlook for advertisement business in Q2 and second half - Management expects a cautious recovery in advertiser sentiment, with positive trends noted in various industries except for cosmetics [36][37] - Focus will be on effective-based advertising and leveraging hot topics and IPs for marketing campaigns [39][40] Question: User base adjustments and forecasts - Management confirmed a focus on acquiring high-quality users with higher ARPU, expecting stable or slight increases in DAU [52][55] - The strategy includes prioritizing user engagement and content generation capabilities to enhance overall performance [57][59]

Core Insights - Weibo Corporation reported revenue of $395.5 million for Q1 2024, a year-over-year decline of 4.4% and an EPS of $0.41 compared to $0.47 a year ago [1] - The revenue fell short of the Zacks Consensus Estimate of $396.5 million, resulting in a surprise of -0.25%, while the EPS exceeded the consensus estimate of $0.40 by 2.50% [1] Performance Metrics - Average daily active users (DAUs) were reported at 255 million, below the estimated 262.37 million [2] - Monthly active users (MAUs) stood at 588 million, compared to the estimated 609.59 million [2] - Net revenues from value-added services were $56.55 million, slightly above the estimated $53.89 million, but a decline of 3.3% year-over-year [2] - Net revenues from advertising and marketing were $338.95 million, below the estimated $342.19 million, reflecting a year-over-year decline of 4.6% [2] Stock Performance - Weibo shares have returned +4% over the past month, while the Zacks S&P 500 composite increased by +6.1% [2] - The stock currently holds a Zacks Rank 3 (Hold), indicating potential performance in line with the broader market in the near term [2]

Core Viewpoint - Weibo Corporation reported a solid start to 2024, focusing on user acquisition, content optimization, and improved monetization strategies, while aiming to enhance shareholder returns [1] Financial Performance - Net revenues for Q1 2024 were US$395.5 million, a decrease of 4% year-over-year, or flat on a constant currency basis [2][4] - Advertising and marketing revenues were US$339.0 million, down 5% year-over-year, or flat on a constant currency basis [2][4] - Value-added services (VAS) revenues were US$56.5 million, a decrease of 3% year-over-year, but an increase of 1% on a constant currency basis [2][4] - Income from operations was US$99.7 million, with an operating margin of 25%, compared to 23% in the previous year [5] - Net income attributable to Weibo's shareholders was US$49.4 million, with diluted net income per share of US$0.19 [7] - Non-GAAP income from operations was US$125.8 million, representing a non-GAAP operating margin of 32% [5][7] User Engagement - Monthly active users (MAUs) reached 588 million in March 2024, while average daily active users (DAUs) were 255 million [2] Cost Management - Total costs and expenses for Q1 2024 were US$295.8 million, a decrease of 7% compared to US$317.3 million in the same period last year [5] - The decrease in costs was attributed to lower personnel-related costs and marketing expenses [5] Non-Operating Results - Non-operating loss for Q1 2024 was US$23.6 million, compared to non-operating income of US$29.8 million in the same period last year [6] - The non-operating loss included net interest and other losses of US$18.6 million and a loss from fair value change of investments of US$3.6 million [6] Cash Position - As of March 31, 2024, Weibo's cash, cash equivalents, and short-term investments totaled US$3.3 billion [7]

Financial Performance - For Q1 2024, Weibo reported net revenue of $395.5 million, a decrease of 4% year-over-year[4]. - Total net revenue for the three months ended March 31, 2024, was $395,497, a decrease of 14.7% from $463,667 for the same period in 2023[13]. - Advertising and marketing revenue was $339.0 million, down 5% year-over-year, primarily due to unfavorable currency effects[5]. - Advertising and marketing revenue for the same period was $338,951, down 16.0% from $403,739 in the previous year[13]. - Operating profit for Q1 2024 was $99.7 million, with an operating margin of 25%, up from 23% in the same quarter last year[5]. - Operating profit for the three months ended March 31, 2024, was $99,737, compared to $119,005 for the same period in 2023, reflecting a decrease of 16.1%[13]. - Net profit attributable to Weibo shareholders was $49.4 million, translating to diluted earnings per share of $0.19, down from $0.42 year-over-year[5]. - Net profit attributable to Weibo shareholders for the three months ended March 31, 2024, was $49,438, a significant decrease of 50.7% from $100,492 in the previous year[13]. - Non-GAAP net profit attributable to Weibo shareholders was $106.6 million, with non-GAAP diluted earnings per share of $0.41, compared to $0.47 in the prior year[5]. - Non-GAAP diluted earnings per share attributable to Weibo shareholders was $0.31 for the three months ended March 31, 2024, compared to $0.47 for the same period in 2023[17]. - For the three months ended March 31, 2024, the diluted earnings per share attributable to Weibo shareholders was $0.21, a decrease from $0.35 for the same period in 2023[14]. Costs and Expenses - Cost and expenses totaled $295.8 million, a decrease of 7% year-over-year, mainly due to reduced personnel and marketing costs[5]. - The company reported a total cost and expenses of $295,760 for the three months ended March 31, 2024, down from $344,662 in the same period of 2023, representing a decrease of 14.2%[13]. - The adjusted EBITDA for the three months ended March 31, 2024, was not explicitly stated but is derived from the net profit before interest, taxes, depreciation, and amortization[13]. - The adjusted EBITDA for the three months ended March 31, 2024, was $133.0 million, compared to $158.2 million for the previous quarter[19]. - The company reported a non-GAAP operating profit margin of 32% for the three months ended March 31, 2024, up from 31% in the previous quarter[19]. User Engagement - Monthly active users reached 588 million in March 2024, while daily active users averaged 255 million[4]. - Weibo's user engagement and active user growth remain critical for future revenue performance, with ongoing efforts to expand its user base[12]. - The company is actively developing new features and products to enhance user experience and drive monetization[12]. Financial Position - Total cash, cash equivalents, and short-term investments amounted to $3.3 billion as of March 31, 2024[6]. - The total assets as of March 31, 2024, were $7.28 billion, slightly down from $7.28 billion as of December 31, 2023[15]. - The total liabilities increased to $3.98 billion as of March 31, 2024, from $3.76 billion as of December 31, 2023[16]. - Cash and cash equivalents decreased to $2.14 billion as of March 31, 2024, from $2.58 billion as of December 31, 2023[15]. - The number of shares used to calculate diluted earnings per share increased to 263.6 million for the three months ended March 31, 2024, from 246.4 million for the same period in 2023[19]. Strategic Focus - The company aims to enhance platform value and improve shareholder returns moving forward[3]. - The company continues to focus on enhancing its advertising and marketing solutions to improve revenue generation[10]. - Weibo acknowledges potential risks including regulatory uncertainties and competition in the advertising market that may impact future performance[12].

Corporate Governance - Weibo Corporation held its 2024 annual general meeting of shareholders where several resolutions were adopted, including the re-election of Mr. Charles Chao, Mr. Pochin Christopher Lu, and Mr. Gaofei Wang as directors of the Company [1] Company Overview - Weibo is a leading social media platform in China that allows users to create, share, and discover content online, combining public self-expression with social interaction and content distribution [2] - The platform enables users to post feeds with multimedia and long-form content, allowing for asymmetric user relationships where any user can follow others and engage with their content [2] Advertising and Marketing - Weibo generates a substantial majority of its revenue from advertising and marketing services, offering a variety of solutions for companies of all sizes [3] - The platform features social display advertisements and promoted marketing offerings, utilizing a recommendation engine to enhance audience targeting based on demographics, social relationships, interests, and behaviors [3]