Core Viewpoint - The article discusses the recent IPO of "沪上阿姨" (Hushang Ayi), a tea beverage company, highlighting its market performance, growth strategies, and challenges in a competitive landscape [1][4][34]. Group 1: Company Overview - "沪上阿姨" was founded in 2013 by 单卫钧 and 周蓉蓉, inspired by a local tea shop in Shanghai [10]. - The company has differentiated itself with products like "五谷奶茶" and has expanded its offerings to include fresh fruit tea and other beverages [11][13]. - As of December 31, 2024, "沪上阿姨" operates 9,176 stores, with 99.7% of them being franchise-operated [13][15]. Group 2: Financial Performance - The company's revenue for 2022, 2023, and 2024 was 2.199 billion, 3.348 billion, and 3.285 billion yuan respectively, with net profits of 149 million, 388 million, and 329 million yuan [15][16]. - The decline in revenue for 2024 is attributed to reduced income from franchises and self-operated stores, alongside increased competition in the tea beverage industry [16]. Group 3: Market Position and Strategy - "沪上阿姨" focuses on the lower-tier market, with over 50% of its stores located in third-tier cities and below, and it ranks first among mid-priced tea beverage brands in northern China [13][34]. - The company aims to enhance its brand presence and expand its store network, with approximately 15% of the IPO proceeds allocated for this purpose [37]. Group 4: Competitive Landscape - The tea beverage market is highly competitive, with "沪上阿姨" facing challenges from other brands in the same price range, such as 茶百道 and 古茗 [34]. - The average single-store GMV decreased from 1.6 million yuan in 2023 to 1.4 million yuan in 2024, indicating increased competition and market saturation [37]. - The coffee segment, where "沪上阿姨" also operates through its "沪咖" brand, is experiencing similar competitive pressures, with the company holding a mere 0.2% market share in the fresh coffee market [36][37].

Core Viewpoint - The listing of "Hushang Ayi" on the Hong Kong Stock Exchange marks a significant milestone in the ongoing trend of new tea beverage companies going public, reflecting the growing confidence in the market for ready-to-drink tea products [1][6]. Company Summary - Hushang Ayi was listed on May 8, 2023, with an initial offering price of HKD 113.12 per share, equivalent to the price of approximately ten cups of its tea [3]. - The company's stock performed exceptionally well on its debut, reaching a peak of HKD 197.6 per share, a 74.68% increase from the offering price, and closing at HKD 158.40, representing a 40.03% rise, with a total market capitalization of HKD 16.607 billion [3][6]. - Founded in 2013 by a couple who left their corporate jobs, Hushang Ayi has grown from a small 25 square meter shop to a brand with nearly 10,000 stores projected by the end of 2024 [3][5]. Market Context - Hushang Ayi is the fifth new tea beverage company to go public in Hong Kong, following brands like Nayuki, Cha Baidao, and others, indicating a phase of consolidation in the new tea beverage market [1][6]. - The new tea beverage market has shifted from an expansion phase to a focus on high-quality development, with projections indicating the market could exceed RMB 400 billion by 2028 [8]. - The competitive landscape is characterized by a transition from rapid growth to refined operations, emphasizing the importance of supply chain management and product innovation to meet evolving consumer preferences [8]. Competitive Landscape - Hushang Ayi has adopted a mid-price and down-market expansion strategy, with over 52% of its stores located in northern China, where it is the largest mid-priced tea beverage brand [5][6]. - Despite its strong market presence, analysts suggest that Hushang Ayi lacks a robust brand effect and scale efficiency compared to competitors, which may impact its long-term sustainability [7]. - The company has diversified its offerings with premium and budget lines to compete in a crowded market, but it faces challenges in establishing a unique market position [7].

5月8日，沪上阿姨（上海）实业股份有限公司（2589.HK，下称"沪上阿姨"）正式登陆港交所，成为 2025年以来继古茗（1364.HK）、蜜雪集团（2097.HK）、霸王茶姬（CHA.US，股票简称"茶姬控股） 之后的第四家新茶饮上市公司。 （原标题：日卖164万杯，夫妻辞职卖奶茶干出一个150亿元的IPO） 新茶饮品牌正从街边、商场毗邻的门店之争"卷"到资本市场。 5月8日下午，上海正下着大雨，位于人民广场商圈内的两家沪上阿姨门店的下单情况颇为火爆，一度有 上百杯奶茶正在制作当中，等候时间超过1个小时。仅有点餐柜台和操作区的小型店铺内，正挂着时令 水蜜桃饮品和9元柠檬水的宣传立牌。 上海人民广场是沪上阿姨的"发家"之地。2013年7月，沪上阿姨的第一家门店就开设在这里。其售卖 的"五谷奶茶"颇受欢迎，第一个月的销售额就超过30万元。历经十余年的发展，截至2024年年底，沪上 阿姨在全国的门店总数达到9176家，全年的营业收入为32.85亿元，总销售量为5.99亿杯，GMV（商品 交易总额）为107.36亿元。以 上述数据计算，沪上阿姨2024年平均每天卖出约164万杯，产品销售总额接近3000万元。 据灼 ...

奈雪的茶、茶百道、古茗、蜜雪冰城之后，港股迎来"第五杯奶茶"。 沪上阿姨4月28日起正式开启招股，5月8日正式登陆港股。今日IPO，沪上阿姨发行约241.13 万H股，开盘价为190.6港元，较发行价上涨超过六成，市值 一度超过206亿港元。5月7日晚间，沪上阿姨发布配发结果，香港公开发售最终发售股份数量（经重新分配后调整）为120.57万股，国际发售的最终发售 股份数量（经重新分配后调整）为120.57万股。最终发售价为每股113.12港元，全球发售净筹约1.95亿港元。其中，香港公开发售获3616.83倍认购，国际 发售获2.57倍认购，人气仅次于蜜雪冰城。 在本次IPO发行中，沪上阿姨共引入两位基石投资者，累计认购921.55万美元。其中，"美的太子"剑锋的盈峰集团认购644.04万美元，华宝股份 （300741.SZ）认购277.41万美元。 其火爆程度带动茶饮股早盘集体走高。5月2日，奈雪的茶大涨超12%，古茗涨近8%股价创历史新高，蜜雪集团、茶百道涨超1%。 新茶饮为何在近几年扎堆上市？梯队层级明显，"雪王"领跑地位或难以撼动，行业竞争加剧，如何找到新的增长点？ 24年闭店千家，沪上阿姨还能奔跑多 ...

今年第四家新茶饮IPO（首次公开募股）公司——沪上阿姨（2589.HK）正式登陆港股市场。 5月8日，沪上阿姨踏入港交所，正式开始挂牌交易。上市首日，沪上阿姨股价大幅高开62.04%，截至午盘收盘，股价上涨52.76%至172.8港元/股，总市值 达到181.2亿港元，以每手30股估算，按照首日最高价计算，则中签一手约赚2534.4港元。 此前，沪上阿姨招股受到了资金的热捧。据沪上阿姨分配结果公告，沪上阿姨公开发售环节最终认购倍数达到3616.83倍，仅次于蜜雪冰城(蜜雪集团、 2097.HK)的5258倍，成为又一只人气茶饮新股。 过去四个多月，中国新茶饮迎来一波上市潮，几乎一个月上市一只新茶饮股。2月古茗(1364.HK)二次冲击港股市场成功，3月蜜雪冰城在港创下冻资纪 录，4月霸王茶姬(CHA.US)登陆美股。而此前"新茶饮第一股"奈雪的茶(2150.HK)2021年上市三年后，才迎来第二只茶饮股茶百道(2555.HK)。 此次沪上阿姨成功上市后，目前港股及美股已有包括奈雪的茶、茶百道、古茗、蜜雪冰城、霸王茶姬、沪上阿姨六只上市新茶饮股，而头部现制新茶饮中 还剩喜茶、茶颜悦色、乐乐茶等少数几家尚未上市。 ...

Group 1 - The new-style tea beverage industry is experiencing a listing boom, with six brands, including Hu Shang A Yi, successfully entering the capital market [1][3] - Hu Shang A Yi's stock price opened 68.49% higher on its first day, reaching HKD 190.6 per share, with a market capitalization of HKD 20 billion, and its public offering was oversubscribed by 3616.83 times, setting a record for new stock subscriptions in Hong Kong this year [1] - The company, founded in 2013, has expanded from "five-grain milk tea" to fresh fruit tea, with 9,176 stores across over 300 cities and a GMV of CNY 10.736 billion by the end of 2024 [1] Group 2 - The Chinese ready-to-drink tea market is projected to reach CNY 374.9 billion by 2025, with the 10-20 CNY price range experiencing the fastest growth [3] - 59.1% of consumers plan to maintain or increase their tea beverage consumption frequency, indicating a shift from "scale expansion" to "efficiency competition" in the industry [3] - The industry is facing intensified competition and slowing growth, with Hu Shang A Yi's revenue expected to decline slightly in 2024 and average single-store GMV decreasing [3][4] Group 3 - Analysts suggest that the new-style milk tea sector is entering a critical phase of consolidation and competition, with many leading companies accelerating their IPOs to strengthen their overall capabilities and financial resources [3][4] - Hu Shang A Yi primarily operates in northern China, where consumer spending power is relatively lower, posing challenges for sustainable development and future market performance [4] - Despite challenges, the new tea beverage industry is viewed as a high-potential sector, with listings like Hu Shang A Yi expected to drive industry integration and upgrades [4]

Core Viewpoint - The new tea beverage company, Hu Shang A Yi, officially listed on the Hong Kong Stock Exchange, becoming the fifth new tea beverage company to do so, with a strong market response reflected in its opening price and subscription demand [1] Group 1: Financial Performance - Hu Shang A Yi achieved revenue of 2.199 billion yuan, 3.348 billion yuan, and 3.285 billion yuan for the years 2022, 2023, and 2024 respectively [1] - The adjusted net profit for the same years was 154 million yuan, 416 million yuan, and 418 million yuan, indicating stable operations [1] - The company's GMV is projected to grow to 10.736 billion yuan by 2024, with registered WeChat mini-program members reaching 115 million and an average quarterly active member count exceeding 17.6 million [1] Group 2: Supply Chain and Store Network - As of December 31, 2024, Hu Shang A Yi's supply chain network includes 12 major logistics bases, 4 equipment warehouses, 8 fresh agricultural product warehouses, and 15 front-line cold chain warehouses [2] - The number of franchisees increased from 3,260 in 2022 to 4,576 in 2023, and is expected to reach 5,455 in 2024, with 30% of franchisees operating more than one store [2] - The total number of stores reached 9,176, covering all four direct-controlled municipalities and over 300 cities across 22 provinces, with 50.4% located in third-tier cities and below [2] Group 3: Investment and Future Plans - Prior to the IPO, Hu Shang A Yi received backing from several investment institutions, including Jia Yu Capital and Jin Yi Capital, with significant investments made since 2020 [3] - The company plans to use the funds raised from the IPO to enhance digital capabilities, develop new products, upgrade equipment, strengthen supply chain capabilities, expand the store network, invest in marketing activities, and supplement working capital [3] - Hu Shang A Yi is also looking to expand into overseas markets, with plans to open stores in Malaysia, the Philippines, and North America, promoting Eastern modern tea culture [3]

今年以来，新式茶饮品牌密集登陆资本市场。 继2月古茗、3月蜜雪集团赴港上市，4月霸王茶姬赴美上市之后，5月8日，港股市场迎来第5家上市茶饮品牌——沪上阿姨。加上此前已在美股上市的霸王 茶姬，新式茶饮品牌已有6家登陆资本市场。 尤其值得关注的是，在蜜雪冰城上市前，资本市场对新式茶饮品牌一直不太"感冒"，甚至还一度萦绕着"破发魔咒"。但随着蜜雪冰城在今年3月正式登陆 港股市场，整个新式茶饮的热度持续拉升，古茗和蜜雪冰城股价不断上涨。 而沪上阿姨仍在持续这一热度，截至证券时报记者发稿，沪上阿姨大涨超54%。 昨晚暗盘即大涨超60% 沪上阿姨的这一市场表现并不让人意外。在沪上阿姨上市前夜，其暗盘涨幅就已超过60%，富途牛牛还显示，其融资申购倍数达到3447.33倍，融资申购 额超过940亿港元。 而从沪上阿姨来看，其本身的质量也不错。招股书显示，近两年，沪上阿姨的门店快速扩张，由2022年底的5307家，快速增长至2024年底的9176家。根据 灼识咨询，截至2023年12月31日，沪上阿姨是覆盖最多中国城市的中国中价现制茶饮店品牌。 据介绍，沪上阿姨成立于2013年，当时沪上阿姨开设第一家门店售卖"五谷奶茶"——一 ...

继年初新茶饮行业经历一轮上市潮之后，资本市场恢复了短暂的平静。正当业界与投资者纷纷猜测下一个叩响上 市大门的是谁时，新一轮IPO竞争逐渐拉开帷幕。 在霸王茶姬成功登陆纳斯达克半个月后，许久没有更新进展的沪上阿姨也再次传来声音——5月8日以113.12港元的 发行价赴港敲钟，上市即高开68%，成为今年第四家在港交所IPO的新茶饮企业。 现如今，中式茶饮的故事，正在被更多品牌讲到更大的世界中去。 霸王茶姬越洋赴美能否获青睐 根据咨询机构弗若斯特沙利文数据，2025年全球现制茶饮市场规模有望攀升至480亿美元。另据艾瑞咨询研究报 告，以GMV计算，中国现制茶饮市场规模从2019年的1022亿元增长至2024年的2727亿元，年复合增长率达 21.7%，显著高于茶饮市场其他细分领域。报告同时预测，2028年中国现制茶饮市场规模将进一步扩大至4260亿 元，2024~2028年复合增长率为11.8%。 在市场规模快速扩容时，中国现制茶饮行业竞争进入白热化阶段，驱使众多品牌出现分化。从价格分布来看，行 业已形成平价、大众和高端茶饮三大阵营。 涨幅15.86%、总市值60亿美元，一串串上扬的数字为霸王茶姬在纳斯达克上市的首 ...

今年以来，新式茶饮品牌密集登陆资本市场。 继2月古茗、3月蜜雪集团赴港上市，4月霸王茶姬赴美上市之后，5月8日，港股市场迎来第5家上市茶饮品牌——沪上阿姨。加上此前已在美股上市的霸王茶姬，新 式茶饮品牌已有6家登陆资本市场。 尤其值得关注的是，在蜜雪冰城上市前，资本市场对新式茶饮品牌一直不太"感冒"，甚至还一度萦绕着"破发魔咒"。但随着蜜雪冰城在今年3月正式登陆港股市场， 整个新式茶饮的热度持续拉升，古茗和蜜雪冰城股价不断上涨。 而沪上阿姨仍在持续这一热度，截至证券时报记者发稿，沪上阿姨大涨超54%。 昨晚暗盘即大涨超60% 沪上阿姨的这一市场表现并不让人意外。在沪上阿姨上市前夜，其暗盘涨幅就已超过60%，富途牛牛还显示，其融资申购倍数达到3447.33倍，融资申购额超过940 亿港元。 | 富途证券 | | | | | --- | --- | --- | --- | | | | | 495.45亿 | | 辉立证券 | | 192.00亿 | | | 信诚证券 | | | | | | 77.00亿 | | | | 老虎国际 | | | | | | 73.03亿 | | | | 耀才证券 | | | | | ...