Elon Musk“What we're not going to do is say that there's some anointed class of journalists who are the special ones who get to tell everyone what they should think. It should be up to the people what they think.And even if an article is completely accurate, comprehensive, and everything, in writing that article, the media is choosing the narrative. They're deciding what to write an article about.So, I'm hopeful that this can be more a case of the public choosing the narrative as opposed to the media choosi ...

Core Insights - Retail media is transitioning from rapid growth to a focus on measurable effectiveness, indicating a pivotal moment in the industry [1] - The global advertising expenditure for retail media is projected to reach $169 billion by 2025, growing over 15% year-on-year, despite rising skepticism regarding ad pricing and effectiveness [2] - Cannes Lions has recognized retail media's significance by introducing dedicated awards, highlighting its role in enhancing brand relevance and driving business outcomes [3] Group 1: Industry Growth and Challenges - Retail media has been a bright spot in the advertising sector, with Cannes Lions acknowledging its rising status and predicting that retail media ad spending will surpass traditional television by 2026 [3] - Advertisers are increasingly demanding quick responses and concrete return data from retail media platforms, reflecting a shift in expectations [2] - The industry is facing challenges such as high ad prices, fragmented evaluation systems, and the need for better tracking of conversions amid global economic uncertainties [2] Group 2: Evolution and Technological Integration - Retail media is moving from conceptual acceptance to practical validation, with advertisers focusing on specific outcomes like conversion rates and efficient processes [4] - The concept of "data clean rooms" is gaining traction as a critical tool for enhancing collaboration between brands and retailers [4] - Leading retailers are already implementing advanced solutions, such as Walgreens' partnership with LiveRamp to launch a Clean Room solution [4] Group 3: Strategic Approaches and Market Dynamics - Some retailers are rushing into external advertising without solidifying their internal capabilities, which could undermine their effectiveness [6] - European retailers are adopting a more cautious approach, prioritizing the development of their channels before expanding external collaborations [6] - As retail media budgets grow, advertisers are reclaiming control, demanding simpler purchasing processes and clearer return metrics [7][8] Group 4: Future Outlook - The competitive landscape of retail media is shifting from rapid platform development to a focus on actual business results and data utilization [8] - By the second half of 2025, the industry will need to assess whether continued investment in retail media is justified based on its effectiveness [8] - Success will depend on achieving a true loop between flexibility, transparency, and business outcomes [8]

Dentsu will harness the Criteo Commerce Media Platform stack to connect with consumers wherever shoppable moments happenNEW YORK, June 13, 2025 /PRNewswire/ -- Criteo (Nasdaq: CRTO), the global platform connecting the commerce ecosystem, today announced plans for an expanded global partnership with dentsu, a leading global marketing and advertising agency network, that will create more effective commerce and performance media campaigns for dentsu's clients. The partnership marks the first time that Criteo's ...

As Snapchat continues to take on Instagram and TikTok, the company announced on Thursday that it’s introducing a suite of new tools and features to make it easier for creators to create and share content on its platform. The social network is launching a “Timeline Editor” feature, a new way to create videos from saved Memories, the ability to auto-save Stories to profiles, and more. Snapchat says the new Timeline Editor will give creators a more intuitive way to edit videos directly on the platform. The Tim ...

What if I told you that social media algorithms function much like your own mind. And when you're scrolling, you are not just killing time, but looking at your digital mirror. Shocking, right.Let me explain it to you with an analogy. When a thought triggers a strong emotional reaction, it tends to resurface in your mind repeatedly. The same happens for the algorithms.When you react emotionally to a post, the algorithm takes note and it will likely show you that type of content or something very very similar ...

So firstly, what do you see on the big word represent. Probably just social media. Well, everything had two sides on its own and social media is not out of the range.But first, let's talk about the positivity that social media brings to its own users. I'm pretty sure that everybody here has their favorite social media channels. Well, that comes to video content.Well, let me take a viral example that my class have been singing all the time. Mr. . Beast.Well, it help us to entertain after a stressful day of s ...

Okay, so my story started the summer before my eighth grade when I first downloaded Tik Tok just for fun. Well, nothing was serious. It then became my secret English weapon.It was empowering and I loved it. However, by the time that I attended my 10th grade, something changed. I started to see videos of people glowing up and then suddenly my classes something I had worn like forever started to look like a flaw and I saw people online looking so perfect which is why I switched to contact lens put on this clo ...

Core Viewpoint - Carnival and Disney are both strong investment options, with recent stock momentum suggesting potential for continued growth [1] Group 1: Carnival - Carnival is the world's largest cruise line operator, benefiting from a resurgence in the cruise industry, with strong demand leading to record operating results [3] - In Q1, Carnival reported revenue of $5.8 billion, a 7.5% year-over-year increase, driven by higher capacity and pricing, and ended the quarter with $7.3 billion in customer deposits, surpassing last year's record of $7 billion [4] - The company achieved adjusted EPS of $0.13, reversing a loss from the previous year, indicating improved financial consistency, with expectations for continued growth from new initiatives like Celebration Key and new ship deliveries [5] - Carnival is guiding for full-year EPS of $1.83, representing a 29% increase from 2024, while reducing total debt by $4 billion to $27 billion, which supports a higher valuation as it trades at a forward P/E of 13, significantly lower than Disney's 20 [6] - The combination of value and growth potential makes Carnival an attractive long-term investment [7] Group 2: Disney - Disney has faced challenges in recent years, with stock down 7% over the past five years, but recent trends suggest a potential turnaround [8][9] - In fiscal Q2, Disney reported a 7% year-over-year revenue increase and a 20% surge in adjusted EPS, driven by strong performance in streaming, with Disney+ adding 1.4 million customers [10] - Growth in Hulu and ESPN digital properties, along with strategic bundling efforts, are contributing to positive momentum, with a target EPS of $5.75 for fiscal 2025, a 16% increase from the previous year [11] - Disney's diversified profile and globally recognized brand provide a strong foundation for future growth, particularly in streaming media [12] Conclusion - While both Carnival and Disney present compelling investment opportunities, Carnival is viewed as having greater upside potential due to its undervalued growth story [13]

Core Insights - Instacart has expanded its partnership with The Trade Desk to enhance programmatic campaign performance using retail media data, allowing advertisers to create custom audiences based on specific product criteria [1][4][6] - The integration enables real-time sales measurement signals from Instacart to be accessed directly within The Trade Desk platform, facilitating closed-loop measurement for advertisers [5][6] Group 1: Partnership and Integration - The partnership allows approved advertisers to build first-party custom audiences and optimize campaigns mid-flight without the need for insertion orders [4][6] - Instacart is the first U.S. retail media network to integrate its grocery selection with The Trade Desk platform, streamlining self-service use cases for advertisers [1][4] Group 2: Advertising and Measurement - Advertisers can now measure the impact of Instacart audience segments on business outcomes, including attributed sales and return on ad spend (ROAS) [5][6] - The closed-loop reporting feature provides clear insights into sales impact, enabling media teams to optimize campaigns in real-time [5][7] Group 3: Market Position and Ecosystem - Instacart collaborates with over 7,000 active brands and 1,800 retail partners, simplifying the advertising process across fragmented retail networks [9] - The expanded functionality is part of Instacart's growing advertising ecosystem, which includes partnerships with major platforms like Google, Meta, and NBCUniversal [8][9]

Core Insights - iPower Inc. has announced a strategic partnership with Borg Rise U.S. to enhance its omnichannel presence through influencer-driven and content-based sales models on platforms like TikTok, Instagram, and YouTube [1][3] - The collaboration aims to leverage Borg Rise U.S.'s network of content creators and livestreaming infrastructure to create innovative social commerce campaigns that enhance consumer engagement and conversion [2][5] Company Overview - iPower Inc. is a tech and data-driven online retailer providing value-added eCommerce services, with capabilities including a full spectrum of online channels, robust fulfillment capacity, and a nationwide warehouse network [4] - Borg Rise U.S. focuses on livestreaming, influencer marketing, and cross-border social commerce, empowering brands through immersive digital experiences [5] Strategic Goals - The partnership will co-develop influencer campaigns, live selling initiatives, and digital storefronts to enhance iPower's service offerings in social commerce [7] - The collaboration will utilize content performance data to improve targeting and personalization, helping emerging brands scale through creator ecosystems [7]