Core Insights - The article highlights that Gu Yu has established itself as a leading "R&D powerhouse" among domestic brands, emphasizing its commitment to long-term development through substantial R&D investments [1][5]. R&D Investment - Gu Yu has made significant long-term R&D investments, marking a shift from a focus on short-term market hits to a "long-termism" approach, aligning with strategies of top international skincare groups [1]. Technological Barriers - The brand is building its own "technological barriers" by developing exclusive patented ingredients like "human-like exosome HME," transitioning from merely utilizing popular ingredients to creating new ones, which distinguishes it from ordinary domestic brands [1][2]. Strategic Development of Raw Materials - Gu Yu has evolved from focusing on single core ingredients to constructing a systematic "Chinese core raw material library," leveraging proprietary technologies for groundbreaking whitening and anti-aging ingredients [1][2]. Comprehensive Self-Research - The company has adopted a unique "full-stack self-research" model, establishing its own factories for synthetic biology, chemical synthesis, and plant extraction, enhancing its control over core raw materials and ensuring product uniqueness [4]. Future Vision - Collaborating with Xiamen University to establish a "Biomedicine Joint Research Center," led by an academician from the Chinese Academy of Sciences, indicates Gu Yu's ambition to transition from a cosmetics brand to a biotechnology company, showcasing a broader research vision [5]. Conclusion - Gu Yu has solidified its position as a "core player" in the domestic skincare landscape through continuous R&D investment, unique full-industry chain layout, and forward-looking technological breakthroughs, demonstrating that the value of domestic brands extends beyond cost-effectiveness and design to robust, globally competitive R&D capabilities [5].