Core Points - New Zealand Airlines launched its newly configured Boeing 787-9 wide-body aircraft for its first flight in Asia at Shanghai Pudong International Airport [1][3] - The airline has partnered with China International Airlines and the New Zealand Tourism Board to promote tourism from China to New Zealand [1][3] Company Developments - New Zealand is the third-largest source of international travelers to New Zealand, accounting for approximately 8% of total travelers [3] - In the past year leading up to March 2025, the number of travelers from China to New Zealand reached 248,000, representing an 18% year-on-year increase [3] - To meet market demand, New Zealand Airlines plans to increase the frequency of its new cabin product on the Shanghai to Auckland route [3] Capacity and Service Enhancements - Starting from October this year, New Zealand Airlines will increase the number of seats in its premium business class and premium economy class on the Shanghai to Auckland route by 33% [3] - The CEO of New Zealand Airlines emphasized the importance of the Chinese market and the role of the Shanghai to Auckland route in enhancing cultural exchange and cargo transport between the two countries [3] Strategic Partnerships - The collaboration with China International Airlines and the New Zealand Tourism Board aims to enhance the travel experience for Chinese tourists and improve route networks and code-sharing options [3]

Core Points - The meeting between China and New Zealand leaders emphasized the importance of cultural exchanges in various fields, including tourism, science, and sports [1] - New Zealand is actively promoting tourism to attract more Chinese visitors, highlighting the recent increase in Chinese tourist numbers and spending [3] Group 1: Tourism and Economic Impact - China is New Zealand's third-largest tourism market, with approximately 250,000 Chinese tourists visiting New Zealand in the past year, leading to a 147% increase in local spending [3] - New Zealand has allocated NZD 13.5 million to support the tourism sector, focusing on marketing efforts in the Chinese market [3] Group 2: Visa and Travel Facilitation - New Zealand has implemented a more lenient visa policy for Chinese tourists, allowing most to obtain a five-year multiple-entry visa [7] - The New Zealand tourism board is enhancing air connectivity with China, including a partnership with China Southern Airlines to increase flights from Guangzhou to Auckland starting in winter 2025 [5] Group 3: Marketing and Promotion Strategies - The "100% Pure New Zealand" campaign aims to resonate with Chinese tourists through various experiences, including nature, culture, and adventure [5] - New Zealand tourism officials are collaborating with major Chinese online travel platforms to promote the country's seasonal attractions and facilitate travel planning for Chinese visitors [5]