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警惕韩国资本“抄底”中国文旅,是过度阴谋论吗?
Sou Hu Cai Jing· 2025-10-04 11:45
Core Viewpoint - The acquisition of the former "Suzhou Huayi Brothers Movie World" by South Korean private equity giant MBK has reignited discussions about the influx of Korean capital into China, raising concerns about potential risks to the domestic cultural industry and the implications of foreign investment [1][4][12]. Group 1: Acquisition Details - MBK's subsidiary, Haihe An Cultural Tourism, has completed the full acquisition of the "Suzhou Huayi Brothers Movie World" project, which will be rebranded as "Haihe An Suzhou Yangcheng Peninsula Paradise" [4]. - The acquisition involves not just a transfer of ownership but also a commitment of an additional 100 million yuan for facility upgrades and immersive experiences, aiming to establish a premier lakeside cultural tourism destination in the Yangtze River Delta [4][5]. - This marks MBK's second major acquisition of Chinese cultural tourism assets in three years, following a 6.08 billion yuan purchase of several marine park projects from another domestic giant [5]. Group 2: Market Context and Reactions - The acquisition comes amid a backdrop of renewed public sentiment against Korean cultural influence, highlighted by the resurgence of the "Korean Wave" controversy and the "Limit Korean" policy discussions [2][6]. - The public's reaction has been mixed, with significant online discussions reflecting concerns over cultural security and the dominance of foreign capital in the domestic market [2][5]. - Observers note that while the "Limit Korean" policy restricts Korean artists, it does not prevent capital from entering the market, leading to fears of a more insidious cultural infiltration [5][12]. Group 3: Financial and Operational Implications - The financial struggles of Huayi Brothers, which has reported losses for eight consecutive years, have created conditions for foreign capital to acquire undervalued assets [6][7]. - The transaction is supported by recent policy changes aimed at optimizing the foreign investment environment in China, signaling a shift towards welcoming foreign capital [8][9]. - MBK's strategy reflects a broader trend of foreign investment in China's cultural sector, with other international players also entering the market, indicating a mutual interdependence between Chinese and Korean cultural industries [11][12]. Group 4: Long-term Perspectives - The acquisition highlights the need for a balanced approach to foreign investment in the cultural sector, emphasizing the importance of nurturing a robust domestic industry while engaging with foreign capital [13]. - The long-term goal should be to enhance cultural confidence through innovative content and strong IP development, ensuring that the domestic market remains competitive on a global scale [13].