Core Viewpoint - The internal power struggle within Wahaha has taken a significant turn, with the announcement that the company will continue to use the "Wahaha" brand until 2026, despite previous plans to transition to a new brand "Wah Xiaozong" [3][4][26]. Group 1: Internal Dynamics and Leadership Changes - The internal conflict following the resignation of Zong Fuli has led to a major restructuring within Wahaha and its affiliated Hongsheng Group, with significant changes in management and operational strategies [8][10]. - Zong Fuli's leadership has been marked by attempts to clarify ownership and control issues, particularly in the context of the company's historical ties to state ownership and the complexities of transitioning power from her father, Zong Qinghou [10][11][22]. - The company has faced challenges in maintaining its market position, with stagnant revenues around 50 billion since 2014, while competitors like Nongfu Spring have seen significant growth [9][10]. Group 2: Brand and Market Strategy - Zong Fuli's strategy includes a comprehensive overhaul of the company's management structure and distribution channels, aiming to rejuvenate a brand that has struggled to innovate and adapt to market changes [8][39]. - The shift from a traditional distribution model to a more controlled channel strategy is evident, as Zong Fuli seeks to enhance the company's ability to launch new products and respond to market demands [41][45]. - The recent decline in sales of key products, such as AD Calcium Milk, indicates the challenges faced in executing this new strategy, with significant drops in market share reported [56][57]. Group 3: Legal and Ownership Issues - The ongoing disputes over the use of the "Wahaha" trademark highlight the complexities of ownership and control within the company, particularly as Zong Fuli attempts to assert her authority amid resistance from state stakeholders [25][30]. - The legal battles surrounding employee stock ownership and the implications of contract changes have led to unrest among former employees, complicating the transition of power and control within the company [23][54]. - The potential for a split between Wahaha and Hongsheng Group raises questions about the future of the brand and its market presence, as both sides navigate the legal and operational challenges ahead [30][62].