（来源：中国改革报） 转自：中国改革报 □ 赵麒翔 中华优秀传统文化的传承发展是筑牢民族根脉、增强文化自信的核心命题。本文紧扣文化传承发展的内 在规律与实践需求，从文化遗产保护活化、传统文化创新转化、文旅事业产业协同、国际文化交流互鉴 四个维度，系统阐释其逻辑理论与实践路径，旨在为推动中华文明焕发新活力、构建人类命运共同体提 供理论参考与实践指引。 夯实文化遗产保护活化之基 文化遗产是文明的命脉所在，夯实文化遗产维护与利用的基石，既能守护历史记忆、增强文化认同，也 能为文化传承发展注入核心动力。在保护层面，必须坚守"保护第一"的原则，实施全面保护、综合保护 的思路。将文物资源置于历史进程与地域文化环境的统筹考量，最大程度维系其历史真实性、风貌完整 性与文化延续性；持续推进国家古籍保护工程，通过数字化扫描存档、传统修复工艺延续、珍贵典籍保 藏等手段，有效应对古籍霉变、虫蛀、残缺等问题，确保千年史册得以长期传承。在活化利用层面，应 突破静态陈展的局限，拓展文物利用的场景与途径。深化考古实证研究，结合遥感探测、分子生物学、 同位素分析等前沿技术，精准解析古代遗存的年代谱系、工艺特征与文化关联，助力揭示中华文明的起 ...

Core Insights - The animated film "Wang Wang Mountain Little Monster" has surpassed 1 billion in box office revenue within 17 days of its release, becoming a summer blockbuster in 2025 and setting a record for Chinese 2D animated films [2] - The film's success has led to a surge in sales of related merchandise, particularly plush toys, indicating a strong market potential for domestic animated films [2] Group 1: Cultural Innovation - The film is based on the popular animated short "Chinese Tales," which reinterprets classic Chinese mythology, allowing audiences to connect with familiar characters without extensive backstory [3] - This approach of modernizing traditional IPs has proven effective in engaging viewers, as seen in the character development of the little pig monster who embodies themes of self-discovery and resilience [3] Group 2: Emotional Resonance - The film resonates emotionally with audiences by reflecting real-life struggles and aspirations, allowing viewers to see themselves in the characters [5] - Unlike live-action films, animated movies can abstract and amplify emotions, providing a unique lens through which to explore complex social issues [5] Group 3: Focus on Content Quality - Animation films are less constrained by actor-related factors, allowing for a concentrated investment in content quality, which can enhance the overall cinematic experience [6] - The production team for "Wang Wang Mountain Little Monster" comprised 600 members, meticulously crafting over 1800 scenes, showcasing a commitment to high-quality content [6] Group 4: Market Opportunities - The audience's potential fatigue with live-action films presents an opportunity for animated films to thrive, as they offer fresh narratives and artistic styles [7] - The success of animated films hinges on their ability to creatively transform traditional culture, focus on content quality, and express deep emotional narratives, which can lead to both critical acclaim and commercial success [7]