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从哪吒2到浪浪山,为何国产动画电影总能出爆款?
Xin Jing Bao· 2025-08-19 12:05
▲动画电影《浪浪山小妖怪》上映第17天,累计票房已突破十亿,成为2025年暑期档票房黑马。图/电影 《浪浪山小妖怪》官方微博 据中国新闻网报道,根据网络平台数据,截至2025年8月18日,动画电影《浪浪山小妖怪》上映第17天, 累计票房已突破十亿,成为2025年暑期档票房黑马,超过《功夫熊猫3》,创下中国影史二维动画电影票 房记录,也冲进中国影史动画电影票房榜前十,爆款潜力初显。 电影的火热直接推动周边衍生品热销,浪浪山IP毛绒品类受欢迎度最高,角色玩偶则卖到断货。这一火爆 现象表明,在后《哪吒》时代,国产动画电影同样可以做到"叫好又叫座"、实现市场和社会的"双赢"效 应。 值得一提的是,与真人电影相比,动画电影几乎不受演员因素的制约或干扰,因此有可能将全部精力聚焦 于内容品质。 在真人电影领域,演员片酬特别是明星片酬是不能忽略的一个因素,然而占比过高的片酬事实上会压缩电 影在制作环节的投入,还可能导致影片过于依赖明星效应,忽视内容本身的打磨。而且,演员一旦陷入负 面新闻,还会对影片口碑和票房造成严重影响。 创造新奇的观赏体验 必须承认,传统文化资源的创新转化与现代叙事策略,是国产动画电影受到观众欢迎的前提条 ...
2025年暑期档票房破百亿!国产片大放异彩,影院迎观影热潮
Yang Shi Wang· 2025-08-19 03:24
Group 1 - The core viewpoint of the article highlights the significant success of the 2025 summer movie season in China, with total box office revenue exceeding 10 billion yuan, driven largely by domestic films [1][4] - Among the top five films in this season, four are domestic productions, showcasing the strength of the local film industry [1] - Notable films include "Nanjing Photo Studio," which became the highest-grossing historical film in summer box office history, and "Wang Wang Mountain Little Monster," which set a record for domestic animated films [1][4] Group 2 - The summer movie market is characterized by a diverse range of high-quality films across various genres, including history, comedy, animation, and suspense, catering to different audience preferences [4] - Domestic animated films have performed exceptionally well, with "Wang Wang Mountain Little Monster" and "The Legend of Hei 2" attracting audiences for multiple viewings due to their engaging plots and artistic quality [4] Group 3 - The success of domestic animated films can be attributed to three key factors, starting with the familiarity of traditional IPs like "Journey to the West," which serves as a cultural touchstone for audiences [5][7] - The second factor is the artistic style of these films, which opts for traditional Chinese aesthetics, such as ink wash and simplistic designs, reflecting cultural confidence and craftsmanship [5][10] - The third factor is the demographic appeal, with a significant portion of the audience for "Wang Wang Mountain Little Monster" being young adults aged 25 to 29, indicating a shift in consumer engagement and cultural resonance [5][9]
《哪吒2》最终票房出炉;被疯抢的if椰子水母公司港股上市丨消费早参
Mei Ri Jing Ji Xin Wen· 2025-06-30 23:25
Group 1: Film Industry - The film "Ne Zha" (also known as "Ne Zha 2") has achieved a total box office of 15.445 billion yuan and 324 million viewers, breaking 113 records and earning 308 milestone achievements, marking it as a legendary film in history [1] Group 2: Financial Performance of Emperor Group - Emperor International reported a significant loss of 4.743 billion HKD for the fiscal year 2024/2025, an increase of 131.75% year-on-year, leading to a sharp decline in its stock prices [2] - The company faced overdue bank loans totaling 16.6 billion HKD, raising concerns about its ability to continue as a going concern, which contributed to the stock price drop of its subsidiaries [2] Group 3: Luxury Goods Market - Louis Vuitton's new concept "Louis Ship" has opened in Shanghai, attracting significant public interest, with all exhibition slots fully booked before July [3] - Despite a 3% year-on-year revenue decline reported by LVMH in Q1 2025, the exhibition aims to drive sales by incorporating retail space within the venue [3] Group 4: Market Activity of IFBH Limited - IFBH Limited, the parent company of IF Coconut Water, saw overwhelming demand during its IPO, with a subscription level exceeding 2600 times, and its stock price rose by 42.09% on the first trading day, reaching a market capitalization of 10.53 billion HKD [4] - The company aims to leverage the capital raised for brand development, market expansion, and innovation, which could lead to sustained growth if challenges are effectively managed [4]