作为系列配套活动，致青春·乡村主理人寻"皖"季第二季同日启动。来自安徽各地的青年主理人实地考 察了水吼镇万山休闲运动客厅、心之谷、野人寨乡村图书馆等文旅新业态，并举办"乡村主理人沙龙"， 共同发布《安徽主理人联盟宣言》，探讨以青年力量赋能乡村振兴。 本报讯（朱文文）2026安徽省快乐健身大众冰雪季活动近日在潜山市天柱山滑雪场启动。活动以冰雪运 动为纽带，联动民宿、美食、文旅等多元业态，打造沉浸式冬季旅游新场景，旨在进一步推动"体育 +文旅"深度融合，激发冬季旅游消费活力。 启动仪式上，潜山市文化旅游体育局发布了"冰雪奇缘""皖源寻踪""潮玩新业态"3条冬季特色旅游线 路，串联天柱山风景区、薛家岗遗址、程长庚故居等核心资源，融合滑雪、登山、民宿、美食等多元业 态。活动现场同步推出了"寻味潜行记"冬季特色菜品，集中展示当地优质农产品；安排了舞狮、黄梅戏 等特色表演，营造出传统民俗与冰雪运动交融的独特氛围。 （来源：中国旅游报） 转自：中国旅游报 本次冰雪季活动将持续至2月14日。其间，主办方将推出三大惠民举措，惠及市民游客，包括凭启动仪 式发放的"民宿体验券"可享受指定民宿住宿优惠；持"滑雪体验券"可在天柱山滑雪 ...

从三年前创立至今，"深圳街超"不再是单一的基层足球比赛。赛事不仅激活了经济动能——衍生消 费总额突破5000万元，其"体育+文旅"融合模式入选广东省体育消费场景典型案例，更将影响力延伸到 青少年培养领域。"深圳街超"依托中国足协（深圳）青训中心坪山区分中心，通过开展"班超、校超、 邀请赛"等系列青少年足球活动，形成"街超引领、校超支撑、青训筑基"的多元足球生态。 "深圳街超"公益活动同步展开，共计捐赠超百万元足球装备，开展青少年足球培训超1000人 次，"百县千镇万村"巡回赛覆盖近50个镇村。 经过三年发展，"深圳街超"逐渐成长为覆盖全深圳的城市文体名片。赛事以"全民足球，全民主 场"为口号，旨在通过街超、校超、青训中心协同发力，让足球运动成为推动城市发展的持久动力。 原标题："深圳街超"收官 草根赛事铸就城市文体名片 新华网深圳12月6日电 2025深圳市街道足球超级联赛（以下简称"深圳街超"）6日落幕。经过两个 月共104场比赛，沙井街道队在决赛中以1:0战胜新安街道队，夺得冠军。 本届"深圳街超"由深圳市文化广电旅游体育局、坪山区人民政府共同主办。赛事打破地域限制，建 立粤港澳球员注册互通制度，共汇聚了 ...

经过3小时的激烈角逐，情侣组、亲子组、个人男子组与女子组冠军相继诞生，所有参赛选手均获得完 赛证书与纪念奖牌，收获满满! 山水之间，竞技与欢乐同行 2025年11月30日，2025南京市玄武区城市运动定向赛在玄武区全域热力开赛。本次赛事吸引了来自各行 各业、各年龄段的千余名参赛者参赛，选手们穿梭于玄武山水与城市地标之间，在趣味竞技中感受城市 魅力，为全民健身热潮注入新活力。 本次赛事由南京市玄武区人民政府主办、南京市玄武区文化和旅游局(体育局)、南京市玄武区体育总会 承办、南京市玄武区户外运动协会参与执行。 全民参与，解锁城市新玩法 作为玄武区年度重点文体活动，本次定向赛以"低门槛、高趣味、强互动"为特色，精心设计赛事体系与 保障方案。赛事设置亲子组、情侣组、单人组、环湖组、骑游组五大组别，适配不同参与人群需求， 上午9:00，随着发令枪响，各组别同时从玄武湖情侣园出发。定向赛组采用"打卡任务"模式，选手需在 规定时间内，根据任务卡通过地铁、公交、徒步、骑行等方式前往打卡点进行"城市探索之旅"打卡，然 后返回终点，以用时排定名次;环湖组以"玄武风情"为主题，在玄武湖景区内部进行公益跑;骑游组经南 京抗日航空烈 ...

Core Insights - The 2025 "Li Ning Cup" China Pickleball Tour Finals showcased the sport's growth and potential, highlighting its competitive spirit and social impact [1][14] - The event attracted a record number of participants and international competitors, indicating a strong grassroots foundation and increasing global interest in pickleball [3][6] Event Scale and Participation - A record 1,057 participants registered for the finals, demonstrating the sport's popularity [3] - The event featured 56 foreign athletes from 17 countries, enhancing its international profile and cultural exchange [3] Competition and Organization - The finals included over 1,000 matches across team and individual formats, held in two major venues, showcasing efficient event organization [3] - A professional judging team from the China Tennis Association ensured fair play, with 42 referees supporting the event [5] Cultural and Tourism Integration - The event integrated sports with local tourism, offering free entry to 20 scenic spots for participants, promoting the beauty of Guilin [6] - Special tours for foreign athletes highlighted the city's attractions, enhancing its global image [6] Media Coverage and Public Engagement - The event received extensive media coverage, with CCTV broadcasting key matches for a total of 36 minutes, setting a new record for pickleball events in China [6] - Multiple media outlets provided live coverage, increasing public awareness and interest in the sport [6] Community and Brand Interaction - The "Finals Carnival" connected athletes with the local community, featuring fashion shows and cultural performances that enriched the event experience [7][9] - Local businesses showcased their products at a vibrant sports market, boosting local consumption and engagement [9] Future Prospects and Development - The successful organization of the finals is seen as a foundation for future events, with plans for continued growth in the sport across various cities [13][14] - The integration of technology in the event, such as real-time scoring systems, aims to enhance the spectator experience and set new standards for future competitions [13]

Group 1 - High participation in mass sports has become a highlight of the sports market this year, with a significant increase in tourism and local consumption in Yongzhou, Hunan [1][7] - The Yongzhou football stadium has been renovated in just over 50 days, increasing seating capacity to over 15,000, attracting many visitors [1] - The local sports events have led to a 87% increase in hotel bookings compared to the same period last year, with total tourism-related consumption exceeding 620 million yuan [5][7] Group 2 - The sports cultural and creative industry in Yongzhou is evolving, with new products being developed, such as toys and cultural items [2] - A variety of new consumer experiences are emerging, including paragliding and other diverse sports activities in the newly upgraded Songjiazou Ecological Sports Park [5] - The local government reports that nearly 8 million visitors have been attracted, generating approximately 1.2 billion yuan in consumption [7] Group 3 - The "sports takeaway" service is gaining popularity in Hebi, allowing residents to have fitness training sessions delivered to their local parks [9] - The development of pocket parks in Hebi has facilitated this new service model, providing essential fitness facilities and promoting community engagement [9][11] - The number of pocket parks has reached 147, covering 610,000 square meters of previously unused space, with a coverage rate of 98.8% [11] Group 4 - The indoor skiing industry in China has seen rapid growth, with the number of indoor ski resorts increasing from 5 to 79 between the 2013-2014 and 2024-2025 seasons [14] - Ski resorts are enhancing their infrastructure, with many opening earlier than last year and improving snow-making capabilities [14][16] - New attractions, such as low-difficulty snow routes for beginners, are being introduced to enhance visitor experiences [16] Group 5 - Innovative sports experiences are emerging in Guizhou, where unique geographical features are being transformed into adventure sports venues [18] - The Monkey Ear Sinkhole Park has attracted over 300,000 visitors this year, with outdoor sports generating over 35 million yuan in revenue, doubling from the previous year [18] - Coastal sports tourism is also thriving in Guangdong, with various water sports and cultural activities being promoted [22][24] Group 6 - In Shijiazhuang, old factory buildings are being repurposed into sports venues and creative markets, creating new urban landmarks [27] - A newly transformed sports venue operates 24/7, featuring smart facilities and catering to diverse community needs [29][31] - The popularity of this venue has led to increased foot traffic and attracted various sports-related businesses to the area [33][35]

Core Insights - The 15th National Games, the largest in history, opened in Guangzhou, with participation from 17 cities in Guangdong and regions like Hong Kong and Macau, marking a new path for the integration of sports and cultural tourism [1][2] Group 1: Event Impact on Tourism - The National Games have significantly boosted the cultural tourism market, with a nearly fourfold increase in searches for hotels, flights, and attractions related to the event as of November 3 [1] - Guangdong province is creating a "National Games+" consumption ecosystem to meet the full range of needs for participants and spectators, integrating services across travel, accommodation, and attractions [2] Group 2: Economic Initiatives - The province has launched initiatives like "Follow the National Games to Tour Guangdong," promoting a brand focused on fitness and integrating events with tourism to convert the event's traffic into tangible economic benefits [2] - Local governments are enhancing consumer incentives through sports consumption vouchers and discounts, encouraging spending around event venues and creating a positive cycle of consumption linked to the games [2] Group 3: Future Projections - Major cities in the Guangdong-Hong Kong-Macau Greater Bay Area are expected to see a significant increase in winter tourism due to the National Games and the upcoming "Enjoy Winter, Travel Guangdong" campaign [3] - Experts suggest transforming event venues into permanent cultural tourism landmarks and developing diverse tourism routes to extend visitor stays and spending, leveraging digital technology for enhanced tourism experiences [3]

Core Viewpoint - The 15th National Games, the largest and longest in history, is being held in Guangdong, Hong Kong, and Macau, creating new pathways for the integration of sports and cultural tourism [1][2] Group 1: Event Impact on Tourism - The event has significantly boosted the tourism market, with a nearly fourfold increase in searches for hotels, flights, and attractions related to the National Games as of November 3 [1] - Guangdong province is constructing a "National Games+" consumption ecosystem to meet the full range of needs for participants and spectators, integrating services across travel, accommodation, and attractions [1] - The "National Games+" city tourism routes have been launched, combining event viewing with cultural experiences and sightseeing [1] Group 2: Economic and Consumer Incentives - The Guangdong Sports Bureau is promoting the "Follow the National Games to Tour Guangdong" initiative, aiming to convert the event's traffic benefits into substantial economic growth for the region [2] - Local governments are implementing consumer incentives such as sports consumption vouchers and discounts to stimulate spending [2] - The establishment of consumption aggregation zones around event venues is designed to enhance consumer engagement and create a positive cycle of viewing and spending [2] Group 3: Long-term Development Strategies - Experts suggest transforming event venues into permanent cultural tourism landmarks and developing diverse tourism routes to extend visitor stays and spending [3] - The use of digital technology to create smart tourism platforms is recommended to enhance the long-term value of the event's popularity through innovative experiences and improved services [3]

Core Viewpoint - The 2025 Hainan Dongfang "Village BA" Basketball Super League is set to commence on November 7, expanding its scale and introducing new events to enhance community engagement and participation [1] Group 1: Event Details - The main event will take place at the Baosuo Cultural Square in Dongfang City, with all preparations nearing completion [1] - The league has added several new competitions, including the "U" series elite tournament, a college student "special forces" basketball competition, and a women's basketball tournament [1] - An esports event, "Dongfang Arena: Honor of Kings Championship," will also be introduced, further diversifying the offerings [1] Group 2: Participation and Accessibility - The event has lowered participation barriers, allowing players aged 10 and under to compete for the first time, making it a truly inclusive sports festival for all age groups [1] Group 3: Promotion and Cultural Integration - During the event, the organizers will launch the "Dongfang True Selection Live Room" to showcase the cultural beauty of Dongfang City and promote local delicacies such as "Sijia Roast Suckling Pig," highlighting the integration of sports and cultural tourism [1]

Core Insights - The 2025 Asian Badminton Elite Tour (Yulin Station) serves as a platform to showcase both high-level sports competition and the cultural charm of Yulin, highlighting the integration of sports and tourism in the city [1][2] Group 1: Event Highlights - The event featured seven badminton stars, including Olympic and world champions, who participated in various formats such as celebrity matches and challenge contests, providing an engaging experience for the audience [1] - Chen Long, the men's singles champion from the Rio Olympics, expressed his surprise at the enthusiasm for badminton in Yulin, emphasizing the importance of top-tier events in promoting sports participation among the public [1] - Wang Shixian, a former world champion, noted the growing development of badminton in Yulin and the cultural richness of the city, hoping to enhance interaction with fans through such events [1] Group 2: Cultural and Economic Impact - The event is seen as a successful example of connecting sports with the local culture, showcasing Yulin's unique charm while promoting the city's tourism and cultural industries [1][2] - Yulin is transitioning from an energy hub to a cultural tourism city, adhering to the philosophy of "using culture to enhance tourism and tourism to highlight culture," which is reflected in the event's organization [1] - During the event, badminton stars visited local attractions and engaged with the community, further emphasizing the value of the "sports + cultural tourism" approach [1]

Core Insights - The "Lianjia Wenyu River Park Happy Run" event was successfully held to prepare for the upcoming 2025 Beijing Marathon, showcasing a blend of sports and cultural tourism [1][4] - The event featured two race categories: a 14-kilometer professional run and a 3-kilometer family run, catering to both serious runners and families [4] - The initiative aims to promote running as a community activity, enhancing neighborhood connections and supporting the "Healthy China" initiative [4] Company Activities - Beijing Lianjia has established over 110 running groups and organized more than 4,500 community runs, serving over 40,000 runners [5] - During the preparation for the 2025 Beijing Marathon, Lianjia has launched 400 community running events themed "Every Step Home, Lianjia Runs Together," covering multiple communities [5] - Lianjia's 1,400 stores are acting as "community sports supply stations," providing free services such as water, rest areas, emergency charging, and item storage for runners [5]