供应链招商法

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一年三成时间在路上, 武汉经开区“招商铁军”半年引进项目60余个
Chang Jiang Ri Bao· 2025-08-06 00:21
Core Viewpoint - The Wuhan Economic Development Zone is actively enhancing its investment attraction efforts, focusing on high-quality project implementation and leveraging its advantages in transportation, talent, and resource costs to compete effectively in the automotive industry [1][3][5]. Group 1: Investment Attraction Strategies - The investment promotion team in Wuhan has adopted a "supply chain招商法" (supply chain investment strategy), breaking down the automotive supply chain into over 200 components to identify investment opportunities [3][4]. - The team has successfully attracted a German automotive parts company, which not only established operations but also brought in three upstream suppliers [3][4]. - The team emphasizes a "full lifecycle" service mechanism, ensuring support from initial discussions to project expansion, thereby enhancing the likelihood of long-term success for the projects [5][6]. Group 2: Operational Insights - The investment team spends one-third of their time traveling to various regions, including the Beijing-Tianjin-Hebei area and the Yangtze River Delta, to engage with potential investors [2][3]. - The team has created a detailed industrial map that has undergone 27 revisions, showcasing the strategic advantages of the Wuhan Economic Development Zone [2][3]. - In 2023, the team demonstrated its effectiveness by providing a cost comparison that showed a potential savings of 12 million yuan annually in logistics for a German company considering relocation [3][4]. Group 3: Performance Metrics - In the first half of the year, the Wuhan Economic Development Zone successfully attracted over 60 investment projects, ranking among the top in the city for investment effectiveness [5][6]. - The team has established a robust network of industry connections, with several projects achieving "same-year signing and production" status, indicating a rapid project turnaround [4][5].