Core Insights - The article highlights the revival of supply and marketing cooperatives in Wenzhou, Zhejiang, through innovative models such as "supply and marketing + cultural tourism" and "idle assets + new business formats" [1][2][3] Group 1: Business Innovations - The "Supply and Marketing Preferred" store in Yandang Mountain has become a popular spot for young tourists, showcasing a blend of traditional and modern products, such as iron skin dendrobium tea and trendy milk tea [1] - The "That Year Coffee" store, opened by the Yuhang Liushi Supply and Marketing Cooperative, creatively combines premium coffee with direct sales of over 30 types of high-quality agricultural products, attracting a younger demographic [2] - The Yujing Dajing Supply and Marketing Cooperative has launched a new energy charging station project, which has seen an average of over 100 charging sessions per day since its opening in January 2025, with peak days reaching 150 sessions [2] Group 2: Market Expansion and Strategy - The Yuhang Supply and Marketing Cooperative has integrated resources from 14 specialty agricultural cooperatives and over 200 suppliers to enhance its agricultural product brand matrix and sales channels [2] - The cooperative has established six "Supply and Marketing Preferred" brand stores and two convenient pickup points, generating an average monthly sales of over 300,000 yuan in local specialties [2] - Future plans include enriching the supply and marketing service system, establishing stable high-quality product channels, and promoting agricultural product monetization to increase farmers' income [3]