全国化渠道布局
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得利斯携手万翔网商深耕福建市场 加速全国渠道布局
Zheng Quan Shi Bao Wang· 2025-12-18 10:25
Core Viewpoint - The collaboration between Delisi and Wanxiang E-commerce marks a significant step in Delisi's national channel expansion, particularly in the high-potential southeastern coastal market of Fujian province [1][3]. Group 1: Partnership Details - Delisi signed a cooperation framework agreement with Wanxiang E-commerce, represented by key executives from both companies and local government officials [1]. - The partnership aims to enhance Delisi's product penetration and brand establishment in the Fujian market [1][2]. Group 2: Company Background - Delisi is a leading agricultural industrialization enterprise with over 40 years of experience in the food processing industry, specializing in low-temperature meat products and prepared dishes [1]. - The company has been recognized as one of the "Most Competitive Brands in China" by the Ministry of Commerce and ranks sixth in the 2025 list of China's top 100 prepared dish companies [1]. Group 3: Wanxiang E-commerce Overview - Wanxiang E-commerce is a state-owned enterprise focused on logistics and supply chain, serving as a designated procurement service platform for government agencies in Xiamen [2]. - The company operates three main business lines: B2C personal shopping, B2B corporate procurement, and B2G government procurement, with a robust regional channel network [2]. Group 4: Market Implications - The collaboration is expected to facilitate Delisi's access to local enterprises and consumers in Fujian, enhancing its market presence at a lower cost [3]. - The partnership will also support potential capacity collaboration and deeper regional market operations, contributing to the company's growth [3].