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华为三折屏 Why只请了三家公司:Wind、腾讯(00700)、飞书
智通财经网· 2025-09-04 23:42
Core Viewpoint - The launch of Huawei Mate XTs "Extraordinary Master" folding phone signifies a strategic collaboration with three leading companies: Wind, Tencent, and Feishu, highlighting the development of a comprehensive smart interconnectivity ecosystem based on HarmonyOS [1][3]. Group 1: Strategic Partnerships - The inclusion of Tencent represents immersive experiences in entertainment and social interaction [3]. - Feishu symbolizes new productivity in enterprise office and collaboration [3]. - Wind opens up possibilities for professional-grade industry applications, covering the entire user journey in work, life, and investment [3]. Group 2: Wind's Role - Wind's participation is particularly notable as it compresses a complete PC-level financial terminal into a mobile device, addressing the complex needs of financial professionals [4][10]. - The Mate XTs features a 10.2-inch display that allows users to access vast amounts of global data seamlessly [6]. - Multi-tasking capabilities enable users to view financial reports on one screen while accessing databases and market sentiment on another [7]. Group 3: AI Integration - Wind is revolutionizing the work of financial professionals with AI Agents that provide 24/7 assistance [11]. - The AI Briefing Agent delivers global market updates and stock alerts every morning [11]. - The Investment Morning Report Agent monitors global markets overnight and presents results at dawn [11]. Group 4: Future Vision - The collaboration of these three companies at the launch not only supports the Mate XTs but also points towards a future of cross-industry and cross-scenario smart interconnectivity [12]. - For Huawei, this initiative represents both a product and a strategic direction, while for Wind, it is an opportunity to showcase its capabilities [12]. - Users can expect smart devices to evolve from mere tools to integral ecological partners in their daily lives [12]. Group 5: Industry Impact - The Mate XTs folding phone is perceived as a new possibility for financial professionals, investors, and office workers [13]. - Wind's technology allows financial tasks to be performed on-the-go, effectively putting a PC in the user's pocket [13]. - Tencent enhances the immersive experience for entertainment, while Feishu facilitates efficient collaboration across different scenarios [13].
华为三折屏的营销秘诀在这里
Wind万得· 2025-09-04 11:19
Core Viewpoint - Huawei's Mate XTs foldable phone launch is not just a hardware upgrade but a strategic marketing move that emphasizes productivity in professional settings, particularly in the finance sector [1][9]. Group 1: Event Overview - Huawei held the "Mate XTs Extraordinary Master and All-Scenario New Product Launch" on September 4, inviting leading figures from finance, gaming, and enterprise collaboration to explore cross-industry innovation within the Harmony ecosystem [1]. - The event featured Wind, a financial technology partner, showcasing the professional applications of the Mate XTs, which helped the product gain significant attention beyond the tech community [1][5]. Group 2: Marketing Strategies - The first marketing strategy involved showcasing professional scenarios rather than just entertainment, demonstrating how the Mate XTs can function as a portable PC for finance professionals [3][5]. - The second strategy focused on cross-industry communication, engaging discussions in finance, investment, and research circles, thereby broadening the product's appeal [5][7]. - The third strategy highlighted differentiation by positioning the Mate XTs as a necessity in high-demand professional fields, contrasting with competitors that focus on entertainment features [9].