Core Insights - The electric vehicle market is shifting from a "price war" to a "value war," with a focus on endurance and durability as key competitive factors [1][16] - Yadea's new Crown S series emphasizes long endurance and battery durability, addressing diverse user needs across various riding scenarios [2][4] Group 1: Market Trends - 72% of consumers prioritize endurance when purchasing electric vehicles, followed by durability [1] - The release of the new safety standards for electric bicycles highlights the importance of durability and battery performance [1] Group 2: Product Innovations - Yadea's Crown S series introduces the "Crown S Long Endurance Battery Warranty for Three Years," setting a new industry standard for endurance [2] - The Crown S White Shark model features a TTFAR Evergreen Range Extender system and a second-generation graphene lead-acid battery, enhancing battery durability and performance [4][11] Group 3: User Experience - Yadea's products cater to different user groups, offering solutions for urban commuting, long-distance travel, and winter riding [4] - The Crown S series aims to elevate user experience from "usable" to "practical" and "good to use," reflecting a significant shift in user value perception [9] Group 4: Technological Advancements - Yadea's self-developed second-generation graphene battery incorporates eight core material innovations, enhancing battery life and efficiency [11] - The company has invested over 5.927 billion yuan in R&D since 2016, establishing a comprehensive innovation matrix [11] Group 5: Brand Positioning - Yadea has sold over 20 million units of the Crown S series by April 2025, earning recognition as a leader in long-endurance electric two-wheelers [9] - The brand is actively engaging with younger consumers through partnerships with popular cultural icons and sustainability initiatives [14][16]

Core Viewpoint - Yadea's launch of the Crown S series emphasizes long-range capabilities and a three-year battery durability commitment, aiming to address diverse user needs in various riding scenarios [1][11]. Group 1: Product Launch and Features - The Crown S series has achieved cumulative sales of over 20 million units by April 2025, setting a record for single-series sales in the industry [1]. - The series introduces advanced technologies such as the TTFAR Evergreen Range Extension System and TTFAR High-Energy Lithium Battery System, enhancing battery durability and performance [4][6]. - The product lineup includes models like the White Shark 90 for daily commuting, White Shark 100 for performance enthusiasts, and the Starship Sodium Electric version for cold weather, catering to a wide range of user preferences [7][11]. Group 2: Technological Innovations - The TTFAR Evergreen Range Extension System features upgraded materials and patented technologies, significantly improving battery life and reducing user anxiety regarding range [4]. - The TTFAR High-Energy Lithium Battery System optimizes component integration to balance power and long-range capabilities, appealing to younger users [6]. - The iRide smart experience and Ark Safety Technology enhance user interaction and safety, creating a synergistic effect among the three technological systems [6][9]. Group 3: Industry Position and Future Outlook - Yadea is recognized as the leader in long-range electric two-wheelers in China, with a commitment to driving industry standards and technological advancements [3][9]. - The company aims to shift the industry focus from price competition to value competition, enhancing the global competitiveness of Chinese electric two-wheelers [9]. - Yadea's collaboration with Ant Forest and Zhejiang TV for the "Green Evergreen Crown Plan" demonstrates its commitment to social responsibility and sustainable transportation [11].