Core Viewpoint - The article highlights the recent scandal involving chicken feet products from Sichuan Shufu Xiang Food Co., Ltd. and Chongqing Zengqiao Food Co., Ltd., which were found to use hydrogen peroxide for bleaching, posing health risks to consumers [4][5]. Group 1: Company Background - Sichuan Shufu Xiang was established in 1997 and has a registered capital of 23.8 million RMB, involved in food production and sales [11]. - Chongqing Zengqiao Food, founded in April 2003, is a well-known agricultural product processing enterprise in Chongqing, recognized as a key national leading enterprise in agricultural industrialization [8]. - The brand "Guai Xifu" under Chongqing Zengqiao Food achieved annual sales of 400 million RMB in 2021 [9]. Group 2: Market Dynamics - The Chinese chicken feet snack market is projected to grow, with a forecasted market size of 34.96 billion RMB by 2025 [5][13]. - The competition in the chicken feet market is intense, leading some companies to take risks, such as using harmful substances to reduce costs [17]. - The profitability of chicken feet products is high, with gross margins exceeding 60% for some brands [15]. Group 3: Consumer Impact - Following the exposure of the bleaching scandal, consumers have shown increased concern, particularly regarding the "Guai Xifu" brand, leading to inquiries about product safety [5]. - The scandal has resulted in the removal of the implicated brands from major e-commerce platforms [4].