Core Insights - The short drama industry is transitioning from rapid growth to a focus on quality, facing challenges such as content homogenization and a lack of support for emerging writers [3][5][12] Group 1: Industry Transition - The short drama sector has experienced rapid growth due to its strong emotional appeal and tight pacing, but is now entering a "refined era" centered on quality [3] - Challenges include content sameness, difficulty in creative differentiation, and a lack of pathways for writer development, leading to common struggles among creators [3][5] Group 2: Policy Interpretation - The newly upgraded script collaboration incentive policy aims to support writers through resource allocation and institutional guarantees, fostering a sustainable creative ecosystem [5][7] - Special support plans for writer studios are introduced to help new writers enter the industry and grow, promoting a cycle of individual growth and industry prosperity [5][7] Group 3: Trend Sharing - Future script trends emphasize emotional storytelling, strong plot points, and a balance of innovation and logic in setting and plot [8] - Industry representatives suggest that writers should focus on innovative themes that align with the fast-paced, conflict-driven nature of vertical short dramas [9] Group 4: Practical Insights - The importance of content quality is highlighted, with recommendations to refine pacing, emotional intensity, and character development to ensure audience engagement [9][11] - Emphasis is placed on understanding market data and production costs to create scripts that are both appealing and feasible for production [9][11] Group 5: Future Collaboration - The event facilitated deep exchanges among over a hundred writers and industry guests, aiming to address creative challenges and enhance collaboration [12] - The company plans to maintain an open platform for ongoing dialogue among creators, focusing on industry pain points and resource integration to better align with market demands [12]

Core Points - Hongguo has announced a comprehensive upgrade to its script collaboration policy, which includes multiple limited-time incentives for screenwriting studios, focusing on user acquisition, growth, and revenue sharing [1] - The incentive activities will run from August 13 to September 30 [1] - In mid-July, Hongguo communicated with 20 screenwriting studios regarding the upcoming incentive policy [1] - After the official implementation of the incentive policy on August 13, individual screenwriters can check if their studio can operate the affiliation matters in the backend and determine if they are on the collaboration list [1] - Hongguo's official response denied claims about the 20 studios already collaborating before the new incentive policy took effect, stating that the information was inaccurate [1]