加盟及合作模式
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九毛九(09922.HK)将引进加盟及合作模式至太二酸菜鱼及山的山外面酸汤火锅
Ge Long Hui· 2025-12-26 14:09
Core Viewpoint - The company, 九毛九, is introducing franchise and partnership models for its brands 太二酸菜鱼 and 山的山外面酸汤火锅 to expand market presence and reduce operational risks [1] Group 1: Franchise and Partnership Expansion - 太二 will open franchise opportunities in regions including Xinjiang, Tibet, Taiwan, and transportation hubs in mainland China, as well as in Australia and New Zealand starting February 3, 2024 [1] - 山外面 will initiate a partnership model in selected shopping centers in China on February 3, 2024, and will fully open its franchise model by February 3, 2025 [1] Group 2: Strategic Focus and Benefits - The company aims to maintain its existing self-operated model while exploring franchise and partnership opportunities to capture new market shares [1] - Benefits of the franchise and partnership models include accelerated brand expansion, effective utilization of local expertise and networks, and reduced operational risks compared to self-operated models [1] Group 3: Partner Selection Criteria - The company will carefully select partners based on several criteria, including financial status, alignment with corporate philosophy and brand concept, entrepreneurial spirit, enthusiasm, and local knowledge and resources [1] - The company will provide guidance and training to partners and conduct regular visits to ensure compliance with operational standards [1]