【文/观察者网 邓军 编辑/赵乾坤】 近期，一段外国博主因在本国就医等待时间过长、辗转来华求医的经历在国内外社交平台走红，引发网友热议。有评论称，"2026年中国入境游最 热门的方式或许是'医疗+旅游'"。 有行业分析人士向观察者网指出，目前在供应链整合方面，国内多数地区仍将入境旅游与跨境医疗视为两个独立领域，尚未形成真正融合发展的 理念。即使部分地区已尝试推动两者结合，实际成效尚不显著，协作机制仍不够畅通。 此外，国内医疗资源存在结构性与区域性不均衡问题。面对未来入境医疗旅游可能向个性化、规模化发展的趋势，如何实现跨市、跨省的医疗资 源协调，避免对国内居民正常就医需求产生影响，也成为行业必须正视的课题。 外国人来华"医疗+旅游"成为新趋势 以往外国游客来华，多是"游览故宫、漫步外滩、品尝美食"，如今则有不少人带着行李箱直接前往医院——在北京的三甲医院、广东的中医院、 上海国际医学中心等地，持护照挂号候诊的外国面孔已不罕见。 "边治疗边旅行"的中国医疗旅游模式，甚至在国内外社交平台上形成热议。 例如，吉林省珲春市面向俄罗斯游客推出"中医+康养+度假"套餐。目前珲春市中医医院国际业务部每日接待大量俄罗斯患者，从 ...

Core Viewpoint - The Boao Lecheng International Medical Tourism Pilot Zone is leveraging the opportunity of the free trade port's closure to transform international cooperation into high-quality development in the health industry, aiming to serve the mission of aligning with international standards and benefiting people's livelihoods [2][8]. Group 1: International Cooperation and Policy Benefits - The "Never-ending" International Innovation Medical Device Exhibition showcases over 180 medical device companies from 20 countries, highlighting the rapid approval process for innovative products, such as the GPS III product from Stryker, which took only one day from approval to patient use [4]. - The proportion of zero-tariff items will increase from 21% to 74% after the closure, enhancing the effectiveness of preferential policies and reducing the cost of international medical device imports [4][5]. - The continuous release of policy dividends is deepening international cooperation from "product introduction" to "technology co-research," with Shanghai Jiao Tong University School of Medicine's Ruijin Hospital in Hainan rapidly implementing international innovative medical devices [5]. Group 2: Growth in Medical Tourism and Patient Experience - The integration of medical care and health maintenance is making Lecheng a favored "health station" for global patients, with the One Age Life Care Center exploring diverse rehabilitation models that attract many international visitors [7]. - In 2024, Lecheng is expected to receive 413,700 medical tourism visitors, a year-on-year increase of 36.8%, with international visitors spending an average of over 12,000 yuan [7]. - The implementation of a visa-free policy for 86 countries post-closure is expected to amplify the international brand effect of "medical + tourism" [7]. Group 3: Future Development and Strategic Goals - Lecheng is forming an international cooperation ecosystem, with top global companies like Merck and Novartis establishing registered companies or foundations in the area, facilitating the international registration and certification of innovative devices [8]. - The advantages of convenient capital flow and optimized investment access post-closure will attract more international innovative resources to Lecheng, aiming to build a world-class international medical tourism destination by 2030 [8]. - Since its establishment in 2013, Lecheng has focused on gathering high-end medical tourism services and international cutting-edge pharmaceutical technologies, steadily advancing on the path of medical openness and innovation [8].

Core Insights - The opening of the Boao Lecheng Shijiazhuang City Reception Hall marks a new chapter in medical cooperation between the Lecheng Pilot Zone and the North China region, particularly Shijiazhuang and its surrounding areas, facilitating efficient integration of high-quality medical resources with the Beijing-Tianjin-Hebei market [1] Group 1 - The Boao Lecheng Shijiazhuang City Reception Hall serves as an important platform for offline display and experience of Lecheng's preferential policies, licensed products, and international advanced medical services [1] - The hall aims to provide residents in North China with easy access to international innovative treatment options and cutting-edge medical information, as well as expert connections and medical assistance for patients in need [1] - The establishment of the reception hall is expected to create a "health bridge" between Hainan and Hebei, promoting deep mutual benefits and sharing in medical technology and health management concepts [1] Group 2 - The operational head of the reception hall stated that it will adhere to the mission of "linking Lecheng and serving Yanzhao," striving to become a practical and efficient communication bridge [1] - The hall will timely convey the latest information on global special drugs and therapies, while actively exploring the integration model of "medical + tourism" to provide residents traveling to Lecheng with richer health itinerary options [1]