商旅文体健多元业态融合

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青海家宴擂台“互怼” 以餐“为媒”激活消费新体验
Sou Hu Cai Jing· 2025-09-21 00:24
Core Insights - The event is not only a competition of dishes but also a cultural celebration, industry linkage, and brand enhancement, showcasing the cultural connotation and contemporary value of Qinghai family banquets [1] - The Qinghai Family Banquet competition took place in Huzhu Tu Autonomous County, gathering 8 representative teams from two cities and six states in the province, highlighting local specialty ingredients such as Tibetan sheep, yak, and salmon [3] - The competition featured a format of "presentation + debate + audience interaction," integrating ecological advantages of ingredients, cultural stories of dishes, and technological empowerment of the industry into a lively and humorous presentation style [5] Industry and Cultural Promotion - The event included a quiz segment where the organizers rewarded actively participating audience members with meal vouchers, enhancing the connection between the event and the public [7] - Audience members were not just spectators but also participants and judges, providing real market feedback through their applause and cheers, indicating a successful engagement with the local culinary culture [7] - Visitors expressed a desire to share the experience and promote Qinghai's green ecological dining philosophy, indicating potential for tourism and culinary interest in the region [7]