Core Viewpoint - iQIYI's development strategy integrates both online and offline elements, focusing on content creation and theme park experiences [1] Group 1: Online and Offline Integration - iQIYI is expanding its business model by developing both online content such as films and variety shows, and offline experiences through theme parks and IP derivatives [1] - The iQIYI parks are designed to be small-scale, highly interactive, and rapidly iterative, with current projects in Yangzhou, Kaifeng, and Beijing [1] Group 2: Theme Park Features - The planned iQIYI parks will feature a combination of national original IPs and technological immersive experiences, with a planned area of 5,000 to 20,000 square meters [1] - Revenue for iQIYI parks will primarily come from ticket sales and secondary consumption [1] Group 3: Visitor Experience - The parks will include full-sensory digital experiences, limited edition merchandise sales, interactive performances, themed dining services, and content experiences lasting over 4 hours [1]

Core Insights - iQIYI is developing a new type of theme park called iQIYI Paradise, which is characterized by being small-scale, highly interactive, and rapidly iterative [1] - The development strategy of iQIYI integrates both online and offline elements, with online offerings including films and variety shows, while offline focuses on theme parks and IP derivatives [1] Group 1: iQIYI Paradise Overview - iQIYI Paradise is designed to be a new urban cultural tourism space that combines domestic original IP with technological immersive experiences [1] - Current and upcoming iQIYI Paradise projects include locations in Yangzhou, Kaifeng, and Beijing, with planned areas ranging from 5,000 to 20,000 square meters [1] Group 2: Revenue Model and Offerings - iQIYI is responsible for the technology, content, and operations of the parks, with primary revenue sources being ticket sales and secondary consumption [1] - The parks will feature full-sensory digital experiences, limited edition merchandise sales, interactive performances, themed dining services, and content experiences lasting over 4 hours [1]