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盈利失速现金流告负,石头科技港股IPO是突围还是续命?
Sou Hu Cai Jing· 2025-08-26 12:41
Core Viewpoint - Stone Technology has submitted its prospectus for a secondary listing on the Hong Kong Stock Exchange, but the market response has been lukewarm due to concerns over its profitability and development prospects, highlighted by a significant drop in net profit despite revenue growth [2][4]. Financial Performance - In the first half of 2025, Stone Technology reported revenue of 7.903 billion yuan, a year-on-year increase of 78.96%, but net profit attributable to shareholders fell by 39.55% to 677 million yuan [3][4]. - The company's operating cash flow turned negative for the first time since 2019, dropping to -822 million yuan, indicating a strain on its cash flow despite revenue growth [4][5]. - Sales expenses surged by 144.51% to 2.165 billion yuan, while R&D expenses increased by 67.28% to 685 million yuan, contributing to the decline in profit [3][4]. Market Position and Competition - Stone Technology's gross margin for its main business decreased to 50.36% in 2024, down 3.75 percentage points from the previous year, with the gross margin for smart vacuum cleaners at 52.07% [5][8]. - The company faces increasing competition in the smart cleaning appliance market, with new entrants like DJI launching their own products, intensifying the market pressure [18]. Quality and Consumer Complaints - The company has faced over 1,660 complaints on the Black Cat Complaint platform, primarily related to product quality and poor after-sales service, which has damaged its reputation [16][17]. - Specific complaints include frequent malfunctions of vacuum cleaners and issues with the design of washing machines, leading to allegations of false advertising [16][17]. Shareholder Actions - There has been significant shareholder reduction, with major stakeholders, including the founder, selling off shares, raising concerns about the company's stability and future prospects [10][12][14]. - The company's low dividend payout ratio, averaging only 15.49% since its IPO, has been linked to the recent sell-offs by shareholders [14]. Strategic Initiatives - Stone Technology aims to use the funds raised from its secondary listing to support international expansion and supply chain development, although there are doubts about the effectiveness of these strategies in addressing its cash flow issues [4][15]. - The company is attempting to diversify its product offerings by entering the washing machine market, but faces stiff competition from established brands [18].