Core Points - The 2025 Great Shangri-La Ring Route Cultural Week officially commenced in Xiangcheng County, Sichuan, with the theme "Meeting at White Tibetan Houses, Charm of Shangri-La" [1] - The event aims to promote tourism in the region, leveraging its rich natural and cultural resources, including the largest group of white Tibetan houses in the country [1][3] Group 1: Event Overview - The Cultural Week will last until September 21 and features seven major activities, including a launch ceremony, a "Xiangcheng Cat Bureau" appointment release, and a "Crazy Outfit" fashion show [3][5] - The event is part of a broader initiative to enhance the Great Shangri-La tourism brand and foster regional cooperation among Xiangcheng, Derong, Daocheng, and Lijiang [3][5] Group 2: Cultural Significance - The "Crazy Outfit" fashion show will showcase traditional ethnic attire, reflecting the local community's understanding and love for nature and life, incorporating elements from Tibetan, Han, and Naxi cultures [5][7] - The event will also feature a "Cultural Heritage Market," displaying and selling local intangible cultural heritage products, allowing tourists to engage with artisans [7] Group 3: Tourism Promotion - The Cultural Week coincides with the peak tourism season for the Great Shangri-La Ring Route, offering immersive experience routes for visitors to explore the region's landscapes and culture [7] - Local agricultural products, such as Tibetan pigs, apples, and blueberries, will be showcased, highlighting the region's agricultural richness [7]

Core Points - The "2025 Daxianggelila Ring Line · Xiangcheng White Zang House Cultural Week" will take place from September 20 to 21, showcasing the unique cultural and tourism experiences of Xiangcheng County in Sichuan Province [1][2] - The event will feature a theme of "Meeting at the White Zang House, Charm of Xiangbala," with an opening ceremony and seven distinctive activities aimed at highlighting local ethnic customs and pastoral beauty [1][2] - A special focus will be on the local "cat culture," with a mysterious cat receiving an honorary title and a short video competition to engage the community [1][2] Cultural Activities - The "Tianyuan 'Crazy' Fashion Show" will be a highlight, featuring local Tibetan villagers modeling traditional costumes, showcasing the vibrant ethnic fashion culture [2] - Five immersive experience routes will be introduced, allowing tourists to explore the natural beauty and cultural richness of Xiangcheng, including hiking trails to high-altitude lakes and cultural tours [2][5] - The "White Zang House Ritual" is a significant cultural event where locals perform a unique ceremony of applying white mud to their houses, symbolizing blessings and aspirations for a good life [5][6] Market Integration - A non-heritage market and local agricultural product exhibition will be held, featuring traditional crafts and local specialties, enhancing the cultural tourism experience [6][7] - The Daxianggelila Ring Line Tourism Alliance will promote regional cooperation and resource sharing, positioning Xiangcheng as a cultural tourism hub in the Sichuan-Yunnan-Tibet region [7]