Core Viewpoint - The Shenzhen Municipal Rural Work Leading Group Office, along with other departments, has issued measures to enhance the agricultural product market system under the "Media+" initiative, aiming to contribute to agricultural modernization at both national and provincial levels [1] Group 1: Key Measures - The measures focus on establishing a long-term mechanism for production and sales connection [1] - There are 19 specific measures proposed to enhance the agricultural technology brand influence in Shenzhen [1] - The initiative aims to ensure effective supply of agricultural products and strengthen the foundation of agricultural production and operation [1] Group 2: Goals - The initiative seeks to achieve five major goals: promoting consumption, boosting foreign trade, enhancing cultural tourism, increasing farmers' income, and facilitating media transformation [1]

Core Viewpoint - The Shenzhen Municipal Rural Work Leading Group Office, along with other departments, has issued measures to enhance the agricultural product market system through media empowerment as part of the "Hundred Million Thousand Project" [1] Group 1: Rural Consumption and Cultural Resources - The measures support media collaboration with professional designers to explore and develop cultural products based on Shenzhen's ancient towns, villages, and the Deep-Shan Special Cooperation Zone's agricultural cultural resources [1] - There is an emphasis on utilizing national trends, animation, short dramas, and games to effectively communicate stories related to the agricultural industry, brands, and people [1] Group 2: Digital Marketing and Tourism Development - The initiative aims to establish strong industrial villages by collaborating with media outlets and e-commerce platforms like Xiaohongshu, Douyin, and Pinduoduo to create "channel + terminal" digital marketing demonstration villages [1] - The development of marine cultural carriers is proposed, integrating functions such as accommodation, sightseeing, scientific education, and cultural exhibitions, leveraging coastal and island resources [1] - The measures also include the creation of diverse urban-rural tourism themes and the establishment of premium rural tourism destinations [1]