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辅助驾驶,安全不能只是口号
36氪· 2025-11-28 11:13
Core Viewpoint - The automotive industry is returning to a development trajectory based on safety and quality, moving away from chaotic marketing practices [3][4][27]. Group 1: Industry Trends - The introduction of new battery standards and regulations on assisted driving indicates a shift towards prioritizing safety and quality in the automotive sector [3][4]. - The phrase "when the tide goes out, you see who is swimming naked" applies to the assisted driving technology industry, highlighting the need for genuine capabilities [5]. - The industry is witnessing a crackdown on malicious attacks and misleading evaluations that disrupt healthy development, supported by government actions against "internet water armies" and black public relations [7]. Group 2: Technological Advancements - The Huawei QianKun intelligent driving system has demonstrated superior performance in various tests, achieving full marks in all nine scenarios, particularly excelling in challenging situations [8][9]. - The QianKun system's architecture has improved response times by 50% and reduced braking rates by 70%, enhancing overall driving efficiency and user experience [11][12]. - The system has been upgraded to support cross-city commuting and can autonomously navigate from home to target parking spots, with an increasing number of supported parking facilities [11]. Group 3: Market Position and Performance - Huawei QianKun has established partnerships with 15 leading automotive companies, launching 35 mass-produced models and capturing a 27.8% market share in the assisted driving sector [12][20]. - The QianKun system has sold 452,000 units from January to September 2025, with a market share of 52.75% in the luxury car segment [12][20]. - The cumulative mileage for Huawei QianKun's assisted driving has reached 5.81 billion kilometers, with 35 million parking assists, leading in multiple core metrics [24][27]. Group 4: Safety and Reliability - Safety is embedded in the brand's DNA, with a commitment to prioritize safety at all levels of operation [16][17]. - The QianKun system features a comprehensive collision avoidance system capable of operating in various scenarios, enhancing overall safety [17][19]. - The system has successfully prevented over 3.18 million potential collisions, reinforcing its reputation as a reliable choice for automotive companies [19][29]. Group 5: Competitive Advantage - The QianKun platform benefits from a "snowball effect" driven by data collection from numerous vehicles, enhancing its algorithm and user experience [22][24]. - Huawei's significant investment in the assisted driving sector, exceeding billions annually, strengthens its technological development and product iteration capabilities [24][25]. - The combination of data and scale creates a robust competitive moat, making it challenging for smaller competitors to keep pace [27][29].