Core Insights - The 27th Asia Pet Expo was held in Shanghai from August 20 to 24, showcasing over 2,500 exhibitors and attracting hundreds of thousands of attendees [1] - Petty Animal Nutrition Technology Co., Ltd. (Petty Co.) showcased its flagship brands, including Jueyan and Haosijia, and won three awards, including the "Annual China Quality Award" [1] - Jueyan achieved significant sales growth, with Douyin sales exceeding 2 million yuan, a 50% year-on-year increase, and total online sales surpassing 38 million yuan, up 52% from the previous year [2] Product Launches and Innovations - Jueyan introduced several new products at the expo, including a cod fish formula in its original air-dried food series, which is made from boneless cod sourced from Russian waters [3] - The Jueyan source power bowl series features a chicken and salmon formula that includes nine super fruits and vegetables, enhancing nutritional balance and immune support [3] - New products also include Jueyan's sheep milk vegetable biscuits and honey-flavored soft bones, designed to be appealing and safe for dogs [4][5] Brand Recognition and Awards - Haosijia received the "Annual Classic Food Brand" award, emphasizing its commitment to pet health and nutrition through rigorous research and development [6] - Haosijia's freeze-dried raw bone meat dog food features a high chicken content and zero additives, ensuring a natural diet for pets [7] Marketing and Engagement - Numerous pet influencers participated in live streaming from the Petty booth, engaging online audiences and showcasing the quality of pet food products [8] - The company aims to foster a healthier and better life for pets through its brands and services, emphasizing a commitment to high-quality development in the pet industry [9]

Group 1: Company Performance and Strategy - The company achieved a 33% increase in revenue from its own brand in the domestic market in 2024 [2] - The brand "Jueyan" maintained a leading position in the pet snack market [2] - The company’s gross profit margin reached 31.72%, an increase of 8.04% compared to the previous year [5] Group 2: Production and Sustainability Initiatives - The company’s production capacity in Vietnam remains high, with the Cambodian factory now profitable [3] - The Wenzhou production base achieved carbon neutrality, becoming the first zero-carbon digital smart factory in China's pet industry [3] - The company launched a public welfare program that has successfully helped over 20,000 students improve their mental health [3] Group 3: Marketing and Brand Development - The company focuses on brand building and channel expansion, with significant advertising investments [4] - The "Jueyan" brand saw a 52% increase in business revenue in 2024, with plans to enhance market share in 2025 [8] - The company plans to introduce new high-quality and differentiated staple food products in 2025 [6] Group 4: Challenges and Responses - The company is actively managing raw material costs and supply stability through local operations and inventory management [5] - The impact of U.S. tariffs on overseas business is mitigated by diversifying revenue sources and increasing domestic market share [7]