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西南民族大学历史文化学院(旅游学院)教授马健:“抄作业”成不了优等生,文化产业需务实的管理逻辑
Mei Ri Jing Ji Xin Wen· 2025-06-07 02:42
Core Viewpoint - The management logic of cultural arts can be summarized in four key principles: respect for two rules, enhance cost awareness, consider various interests, and achieve a dual effect of social and economic benefits [1] Group 1: Respecting Development Logic - The development of the cultural industry requires a balance between cultural and market rules. Solely following cultural rules may lead to brilliant ideas that lack market promotion, while only adhering to market rules risks reducing cultural arts to profit-driven tools [2] - Cost awareness is crucial, as many cultural projects fail due to a lack of focus on costs. Overemphasis on visual spectacle can overshadow narrative charm, resulting in projects that are "flashy but impractical" [2] Group 2: Achieving Dual Benefits - The ultimate goal of this management logic is to unify social and economic benefits. Projects with high social benefits but low short-term economic returns may receive government subsidies, while those with low social benefits could be constrained through measures like a "cultural pollution tax" [4] Group 3: Application to New Trends - When applying this logic to new trends like AIGC, the core principles remain applicable. Industry participants should leverage technology while ensuring market-driven resource allocation, especially during exploratory phases, to avoid excessive administrative intervention [5] Group 4: Urban Development and Business Environment - The key to promoting cultural industry development in cities lies in building a favorable business environment, which requires a breakthrough in thought processes. Many initiatives are often imitative rather than innovative, which can hinder progress [6] - A significant transformation in the business environment necessitates a re-evaluation of government functions to reduce institutional transaction costs, as observed in some coastal developed regions with efficient government characteristics [6] Group 5: Service-Oriented Approach - The business environment fundamentally revolves around people. A service-oriented approach, characterized by a "storekeeper" mentality of being responsive to businesses, is essential for enhancing enterprise satisfaction and measuring the quality of the business environment [7] Group 6: Publication of the Book - The book "The Management Logic of Cultural Arts" includes 55 theoretical articles published from 2013 to 2023, and it is the first collection from the western region included in the "Woodpecker Series" initiated by various cultural organizations in China [8]
李云鹏:聚焦“四个服务” 践行自律自强 在石化强国建设中塑造中国石化联新形象
Zhong Guo Hua Gong Bao· 2025-04-29 02:35
Core Viewpoint - The new leadership of the China Petroleum and Chemical Industry Federation emphasizes the importance of the petroleum and chemical industry as a pillar of the national economy and its critical role in achieving China's modernization goals [5][6]. Group 1: Industry Importance - The petroleum and chemical industry is recognized as a vital support for national economic development, social stability, and national defense security [5]. - The industry has been highlighted by President Xi Jinping as essential for energy security and economic stability, with calls for high-quality development and contributions to national goals [5][6]. Group 2: Four Services - The Federation's mission includes serving the country, society, the public, and the industry, which are seen as fundamental responsibilities and the foundation of its existence [6][7][8]. - The focus on "Four Services" aims to align the Federation's work with national strategies and enhance its role in promoting high-quality development within the industry [6][7]. Group 3: Strategic Initiatives - The Federation plans to enhance its role as a strategic think tank, innovation platform, and service hub, focusing on seven key areas to support industry growth [10]. - Initiatives include improving industry monitoring, promoting modern industrial systems, fostering technological innovation, and advancing digital transformation [11][12][13][14][15][16][17]. Group 4: Governance and Compliance - Strengthening governance and compliance is deemed essential for the Federation's sustainable development, with a focus on establishing effective systems and enhancing operational transparency [19][20]. - The Federation aims to create a fair competitive environment through self-regulation and adherence to industry standards [19][20]. Group 5: Talent and Cultural Development - Emphasis is placed on talent development and cultural building within the industry to ensure a robust workforce capable of meeting future challenges [22][23]. - The Federation seeks to cultivate a culture of innovation and respect, drawing on historical industry values to enhance its brand and public image [23].