Core Viewpoint - The company reported significant growth in revenue and net profit for the reporting period, driven by its gaming and film businesses, while implementing cost-reduction measures and focusing on quality content production [7][8][25]. Financial Performance - The company achieved operating revenue of 3.69 billion yuan, an increase of 33.74% compared to the same period last year [7]. - The net profit attributable to shareholders was 503.21 million yuan, with a net profit of 318.08 million yuan after deducting non-recurring gains and losses, marking a turnaround from losses in the previous year [7]. Business Segments Gaming Business - The gaming segment generated revenue of 2.91 billion yuan, up 9.67% year-on-year, with a net profit of 503.78 million yuan [8]. - The successful launch of the self-developed MMORPG "Zhu Xian World" in December 2024 contributed positively to performance, alongside a growing esports business [8][14]. - The company is focusing on long-term development by optimizing management processes and enhancing operational efficiency [8]. Esports Business - The esports segment continues to grow, leveraging event operations to drive product engagement and revenue [18]. - The company has established a comprehensive esports ecosystem, covering event organization, broadcasting, and content creation [19]. - Upcoming major events, such as the CS Asia Invitational 2025, are expected to further enhance the company's presence in the esports market [20]. Film and Television Business - The film segment saw revenue soar to 767.33 million yuan, a staggering increase of 756.35% year-on-year, with a net profit of approximately 41.72 million yuan [9]. - The company is focusing on high-quality content production, including short dramas that resonate with contemporary social issues, achieving significant viewership milestones [26]. - The strategic shift towards short-form content is part of the company's response to the evolving media landscape [25]. Technological Innovation - The company emphasizes technological innovation in game development, integrating AI tools to enhance production efficiency and user experience [22]. - Collaborations with leading tech firms aim to advance the integration of cutting-edge technologies in gaming [23]. - The application of innovative technologies in esports events is enhancing audience engagement and experience [24].