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拼多多“千亿扶持”持续为商家减佣降本,Q2营收增速再放缓
Zhong Jin Zai Xian· 2025-08-25 10:55
Core Viewpoint - Pinduoduo's Q2 revenue growth has slowed to 7% year-on-year, influenced by increased investments in industry support through a "billion-dollar" initiative aimed at benefiting merchants and the industry [1] Group 1: Financial Performance - In Q2, Pinduoduo's revenue growth rate has continued to decline for several consecutive quarters, now at 7% year-on-year [1] Group 2: Strategic Initiatives - Pinduoduo has launched a "billion-level" initiative to support merchants, marking a significant move in the e-commerce sector [1] - The initiative includes direct financial support to millions of merchants, aimed at reducing commission fees and operational costs [1] - There is a focus on supporting small and medium-sized businesses, new quality merchants, and brand merchants to promote high-quality development across various agricultural regions and industrial belts [1]
拼多多(PDD.US)“千亿扶持”持续为商家减佣降本,Q2营收增速再放缓
Zhi Tong Cai Jing· 2025-08-25 10:41
Core Viewpoint - Pinduoduo (PDD.US) reported a 7% year-over-year revenue growth in Q2, marking a continued slowdown in growth over multiple quarters due to increased investments in industry support initiatives [1] Group 1: Financial Performance - Q2 revenue growth slowed to 7% year-over-year, indicating a trend of deceleration in growth [1] - The company has initiated a "trillion-level" support action in the e-commerce sector, aimed at providing financial assistance to merchants [1] Group 2: Strategic Initiatives - Pinduoduo's support actions include reducing commission fees and costs for millions of merchants [1] - The company is focusing on enhancing support for small and medium-sized businesses, new quality merchants, and brand merchants [1] - The initiatives aim to promote high-quality development across various agricultural regions and industrial belts [1]