Core Viewpoint - The article discusses the recent announcement by Zhang Xuefeng, a prominent figure in the education consulting industry, to pause his live broadcasts for two months, which has sparked widespread speculation about the implications for the industry and his future plans [3][8]. Industry Impact - Zhang Xuefeng's rise has disrupted traditional education consulting firms that rely on information asymmetry and high fees, as he provides accessible and straightforward advice on college admissions and career prospects [4][5]. - His candid critiques of certain university programs and job prospects may negatively affect the enrollment of less favorable majors, thereby impacting the revenue of some universities [5][6]. - Zhang's approach has also threatened illegal entities that profit from selling "exclusive materials" related to college admissions, as his emphasis on transparency undermines their business model [6][10]. Strategic Moves - The registration of multiple trademarks by Zhang Xuefeng for his daughter's name suggests a strategic shift towards building a family-oriented and diversified business empire beyond just education consulting [8][9]. - The pause in live streaming is seen as a tactical decision to focus on one-on-one consulting services, which are more lucrative and essential for his business model [12][14]. AI and Industry Evolution - The emergence of AI in education consulting poses a challenge, but Zhang emphasizes the importance of emotional value and personalized guidance that AI cannot replicate [10][14]. - The future of the industry may involve a collaboration between AI and human consultants, where AI handles data analysis while human experts focus on decision-making and emotional support [15]. Conclusion - Zhang Xuefeng's recent actions reflect a broader trend in the education consulting industry, where personal branding and emotional connection are becoming increasingly important amidst technological advancements [14][15].