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投研平台化与产品化结合
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兴银理财汪圣明:推进资管与财富融合、投研平台化与产品化结合
Core Insights - The banking wealth management industry is undergoing significant changes, with a clear shift in market leadership towards more market-oriented joint-stock banks, leading to a pronounced Matthew effect [1] - Xingyin Wealth Management has consistently ranked among the top players in the industry, being recognized in the "2025 Global Asset Management 500" list, currently positioned 90th globally and 8th in China [1] - The company emphasizes a transition from resource-driven growth to capability-driven growth, focusing on enhancing adaptability through ecosystem collaboration, product system restructuring, and multi-asset strategy platform development [1][4] Industry Development - The wealth management industry is transitioning from a focus on real estate and government platforms to a new triangle of technology, industry, and finance, facilitating a shift in residents' wealth allocation towards financial assets [5] - The industry is moving towards standardization, regulation, and transparency, which supports the growth of residents' property income and meets the direct financing needs of the real economy [5] Strategic Positioning - Xingyin Wealth Management's strategic development is guided by a "365" transformation strategy, focusing on suitability, marketability, and adaptability, while implementing six major restructurings and five capability enhancements [4] - The company aims to build a first-class asset management institution, with a clear understanding of industry development logic and future strategic positioning [4] Capability Building - The company plans to enhance its capabilities in four key areas: customer demand insight and product innovation, large asset allocation management and multi-strategy application, customer service system construction, and digital transformation with AI [6][7] - The focus on customer needs requires a shift from fixed income to multi-asset strategies, optimizing customer experience and creating value [6] Product Innovation - Product innovation is essential for the company, with a focus on aligning product creation with customer needs and ensuring effective lifecycle management [8] - The company has developed a product blueprint "8+3" and has successfully launched several product lines that cater to varying customer demands, emphasizing sustainable income generation [9][10] Channel Development - Xingyin Wealth Management has established a comprehensive channel coverage and is focused on deepening collaboration with banks to enhance the effectiveness of wealth management services [12] - The company recognizes the importance of adapting to regulatory changes and market dynamics to ensure effective customer engagement and product delivery [12][13] Research and Investment Framework - The investment research framework of Xingyin Wealth Management is structured around a "234N" model, emphasizing both self-directed and outsourced investment strategies [15] - The company is enhancing its research capabilities by establishing agile teams and promoting collaboration across departments to improve decision-making and investment performance [17][18]