Core Insights - The revitalization of Changchun's Xinmin Street has successfully attracted 520,000 visitors in a single day, generating direct economic revenue of 170 million yuan [1] Group 1: Cultural Activation - Xinmin Street, recognized as a "Chinese Historical and Cultural Street," showcased its historical resources through immersive experiences, including the "One Museum and Three Halls" and 14 static performance points, attracting 230,000 visitors on the opening day [2] - A grand evening performance featuring 13 artists from the Central Opera House added vibrancy to the opening event, with thousands of attendees enjoying the cultural spectacle [2] - The "One Museum and Three Halls" received 6,700 visitors, highlighting the appeal of cultural intellectual property [2] Group 2: Business Model Upgrade - The introduction of 29 unique brands, including 13 first stores in Northeast China, reflects a "historical architecture + emerging business" model that meets diverse visitor needs and enhances the commercial value of the street [3] - The integration of trendy dining options with local time-honored brands has created a "reading + art + social" space, driving foot traffic to the adjacent commercial areas, with 110,000 and 180,000 visitors recorded in the two major shopping districts on the opening day [3] Group 3: Economic Ripple Effect - The overall visitor count in Changchun reached 1.07 million, with tourism revenue hitting 1.4 billion yuan on the same day, demonstrating the significant spillover effects of the street's revitalization [4] - The successful combination of cultural activities and commercial strategies at Xinmin Street serves as a replicable model for urban renewal in Northeast China, contributing to regional economic growth [4] - Future plans for Xinmin Street include ongoing cultural events and brand collaborations to further stimulate urban consumption [4]