此外，戏迷大叫板、安塞千人大合唱、湖畔音乐会等项目坚持"零门槛"和"百姓舞台"定位，让群众 从观众转变为文化活动的参与者与创造者；凤县国潮巡游融合羌族文化与国潮元素打造沉浸式体验，岚 皋"村BA"以15亿次全网点击量带动当地文旅消费，成为文旅体融合赋能乡村振兴的典范，极大地提升 了群众的文化获得感与归属感。 这些源自基层、惠及群众、创新发展的文化品牌，已成为陕西省公共文化服务的靓丽名片。"未 来，我省将持续深化品牌建设，强化经验推广和资源支持，努力形成可复制、可推广的群众文化活动陕 西模式，为丰富人民群众精神文化生活、建设文化强省注入源源不断的动力。"省文旅厅相关负责人表 示。（记者：李卫） 近日，省文旅厅公布第二批陕西省优秀群众文化活动品牌项目名单，长安诗会、咸阳湖畔音乐会等 30个群众文化活动品牌入选，标志着陕西在构建现代公共文化服务体系、推动文化高质量发展方面迈出 坚实步伐。 本次入选的30个品牌项目覆盖范围广、形式多样，呈现多元融合发展态势。其中既有榆阳书场、安 塞千人大合唱等彰显地方人文底蕴的群众文艺演出，也有黄河岸边过大年、洛南谷雨纪念仓颉文化传承 活动等传统民俗节庆活动；既有"全民学艺 人人有艺 ...

Core Insights - The article highlights the cultural transformation and development in Qiantang District, emphasizing the integration of local and external cultural influences to enhance community engagement and satisfaction [3][4][5]. Group 1: Cultural Development Initiatives - Qiantang District aims to become a model for innovative cultural development, focusing on five key areas including cultural service enhancement and resource integration [4]. - The district has launched several cultural events and initiatives, such as the "Cultural + Technology" and "Cultural + Tourism" reforms, to promote cultural innovation and community involvement [4][9]. Group 2: Community Engagement and Activities - The establishment of cultural festivals and events, like the "Three March" ethnic cultural arts festival, has significantly improved community cohesion and participation [6]. - The introduction of cultural ambassadors and artists into rural areas has enriched local cultural life, with initiatives like the creation of the "New Farmer" IP character enhancing cultural relevance [7][9]. Group 3: Economic Impact of Cultural Initiatives - The cultural initiatives in Qiantang District have led to substantial economic benefits, with the cultural industry generating an additional output value of 80 million yuan and attracting 150,000 tourists [7]. - The district's focus on integrating culture with local economies is evident in the establishment of cultural community projects within industrial parks, aimed at enhancing both cultural and economic vitality [14]. Group 4: Future Vision and Goals - The district envisions a future where cultural initiatives will continue to flourish, likening the current efforts to planting seeds for future growth [8]. - The ongoing development of cultural spaces and community engagement activities is expected to create a vibrant cultural ecosystem that supports both residents and visitors [13][14].