Core Insights - The launch of Apple's 2025 fall products, including the iPhone 17 Pro Max, has generated significant consumer interest, with fans queuing as early as 3 AM to purchase the devices [2] - The highest-priced model, the iPhone 17 Pro Max in Starry Orange with 2TB storage, has a retail price of 17,999 yuan, but its current transaction price has reached 19,999 yuan [2] Group 1 - The early morning queue at the Apple Nanjing East Road retail store in Shanghai indicates strong demand for the new iPhone models [2] - Consumers expressed excitement about the opportunity to meet influential figures during the launch event [2] - The resale market for the iPhone 17 Pro Max is already showing a premium, with prices exceeding the official retail price [2]

Core Viewpoint - The article discusses the overwhelming demand and subsequent resale market for the new "Duffy and Friends Summer Ocean Party Series" merchandise released at Shanghai Disneyland, highlighting the intense competition among buyers and the role of scalpers in inflating prices. Group 1: Product Launch and Demand - On July 8, Shanghai Disneyland launched the "Duffy and Friends Summer Ocean Party Series" [8] - The merchandise was available both online and offline, with significant interest leading to rapid sellouts [10] - A single keychain from the series was priced at 179 yuan, while a set of seven keychains cost 1,253 yuan [12] Group 2: Resale Market and Scalping - Scalpers reportedly added a markup of 1,500 to 3,000 yuan on the original prices for the merchandise [10] - On second-hand platforms, prices for items have surged, with some keychains listed at over 600 yuan above the original price [12] - The highest resale price observed was for a keychain originally priced at 179 yuan, now listed at 1,129 yuan, marking a 6.3 times increase [31] Group 3: Consumer Behavior and Experience - Many consumers camped outside the park for hours, with some arriving as early as 5 PM the day before the launch [15] - The article notes that some individuals used "early access cards" to gain entry before the general public, further complicating the purchasing process [17] - The competition for purchasing rights involved a lottery system, where early arrival increased the chances of winning a purchase opportunity [20]