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从改装“神车”到高管集体“开课”,上海车展B站如何聚集青年人气
Group 1 - The 2025 Shanghai Auto Show showcased various "next-generation cars" modified by young people, highlighting the growing influence of youth culture in the automotive sector [2] - Bilibili (B站) has become a hub for car enthusiasts, with a diverse range of automotive culture including pain cars, racing, off-roading, and modifications, reflecting the interests of a high-density young demographic [2] - The popularity of pain car culture, which integrates anime and game character elements into vehicle designs, demonstrates the increasing voice and impact of the younger generation in automotive consumption and culture [2] Group 2 - Car company executives are actively engaging with the youth audience on Bilibili, even participating in sessions to communicate advanced technologies to the tech-savvy younger demographic [2] - Bilibili has established a content community focused on automotive education, exemplified by automotive UP master @保镖的车库, who breaks down complex technologies in an accessible manner [3] - The intersection of hardcore automotive technology and the cultural creativity of Generation Z on Bilibili is creating a new automotive ecosystem that transcends traditional vehicle displays [3]