方便面存量时代

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统一方便面,"老二"地位也难保?
Guo Ji Jin Rong Bao· 2025-08-08 03:32
Core Viewpoint - In the first half of 2025, Uni-President China reported a revenue of 17.087 billion yuan, a year-on-year increase of 10.6%, with a net profit of 1.287 billion yuan, reflecting a growth of 33.2% [1] Group 1: Financial Performance - The company's gross margin increased by 0.5 percentage points to 34.3%, driven by sales growth and a decline in some raw material prices [1] - The food segment generated 5.382 billion yuan in revenue, an increase of 8.8%, accounting for 31.5% of total revenue [1] - The beverage segment achieved a revenue of 10.788 billion yuan, up 7.6%, representing 63.1% of total revenue [5] Group 2: Business Segments - The food segment is primarily supported by instant noodles, with over 95% of its revenue coming from this category [1] - The instant noodle market is facing growth challenges, with projected revenues of 10.62 billion yuan, 9.594 billion yuan, and 9.848 billion yuan from 2022 to 2024, indicating insufficient growth momentum [3] - Competitor Master Kong is projected to lead the instant noodle market in 2024 with sales of 28.414 billion yuan, while Uni-President's sales are expected to be 9.848 billion yuan [4] Group 3: Competitive Landscape - White Elephant is emerging as a strong competitor, with reported revenue of 9.175 billion yuan in 2023, closely trailing Uni-President's instant noodle sales [4] - Uni-President's net profit margin for the food segment was only 3.5%, significantly lower than Master Kong's net profit margin of over 7% [4] - The company attempted to boost growth in the food segment with its self-heating rice product "Kai Xiao Zao," but it has not developed into a significant growth driver after seven years [4] Group 4: Market Challenges - The beverage segment faces intense competition, particularly in the sugar-free tea category, where new products like "Chun Fu Green Tea" are struggling due to price wars [5] - Promotional activities for "Chun Fu Green Tea" and "Chun Fu Roasted Tea" are being conducted at convenience stores, indicating competitive pricing strategies [5]