时尚产业发展

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张家湾设计小镇发布时尚产业发展三年实施方案
Xin Jing Bao· 2025-08-22 06:08
Core Viewpoint - The "Zhangjiawan Design Town Fashion Industry Development Three-Year Implementation Plan (2025-2027)" has been officially released, marking the first regional fashion industry special plan following the "Beijing Fashion Industry High-Quality Development Implementation Plan (2025-2027)" [1] Group 1 - The plan aims to establish Zhangjiawan Design Town as a significant growth pole for the city's fashion industry, integrating it into Beijing's strategy to become a global fashion innovation source and trendsetter [1] - By 2027, the goal is to create a new highland for fashion industry development in Beijing, fostering a clustering effect and attracting more fashion enterprises and talent [2] - By 2030, the plan envisions Zhangjiawan as a national innovation source for the fashion industry, providing innovative ideas, technologies, and models to promote overall industry progress [2] Group 2 - By 2035, the objective is to develop an internationally influential hub for fashion elements, showcasing unique charm and competitiveness on the global fashion stage [3] - The plan focuses on four key areas: fashion research and development, creative design, smart manufacturing, and cultural experience and communication [3] - In fashion research and development, the plan proposes establishing platforms like the China Apparel Industry Technology Innovation Base and the International Workwear Innovation Center, targeting key technology breakthroughs [3] - In the creative design sector, the plan aims to cultivate sub-industries such as clothing design and digital media design, while developing emerging fields like virtual fashion and IP incubation [3] - In smart manufacturing, the focus is on six categories including apparel, digital fashion, and smart home products, promoting the application of technologies like AI pattern making and virtual fitting [3] - In cultural experience and communication, the plan will leverage the Beijing International Design Week as a permanent venue, hosting over 50 fashion events annually to build a multi-level communication system [3]
共绘广州时尚新篇章!比音勒芬成为广州城市“超级合伙人”
Guang Zhou Ri Bao· 2025-07-01 11:29
Core Viewpoint - The partnership between Bi Yin Le Fen and Guangzhou signifies a deepening collaboration aimed at enhancing the city's economic development and showcasing the brand's strength in the high-end sports outdoor apparel sector [2][3] Group 1: Company Overview - Bi Yin Le Fen, established in 2003, has evolved into an international group with multiple brands, rooted in Guangzhou, benefiting from the city's favorable business environment and strong industrial foundation [2] - The company aims to leverage its advantages in international resource integration and high-end brand management to contribute to Guangzhou's urban development and modern industrial system [2] Group 2: Partnership Details - The collaboration is part of Guangzhou's initiative to engage local enterprises as "city partners," reflecting a symbiotic relationship between the city and its businesses [3] - Bi Yin Le Fen plans to utilize the momentum from the upcoming 15th National Games to organize city landmark events and fashion forums, promoting the integration of fashion with sports and technology [2][3] Group 3: Future Aspirations - The company envisions contributing to the creation of a high-quality urban lifestyle and positioning Guangzhou as an international fashion capital through its initiatives [2] - The partnership is expected to enhance the visibility of Chinese high-end sports outdoor fashion and culture on a global stage [3]