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【聚焦京华】国际连锁加盟展登陆北京!洞见行业趋势,链接全球资源
Sou Hu Cai Jing· 2025-10-11 02:57
Core Insights - The 45th CRFE Beijing International Franchise Exhibition (CRFE2025) will take place from December 12 to 14, 2025, at the China International Exhibition Center, focusing on the franchise industry with an emphasis on four core sectors: dining, education, services, and retail [1][21] - The exhibition is expected to attract over 1,000 quality brands from both domestic and international markets, covering 18 sub-industries, with an exhibition area of 20,000 square meters [1][21] Industry Focus - The exhibition will highlight the core sectors of dining, education, services, and retail, with the dining sector accounting for over 40% of the focus. Traditional and emerging brands will showcase innovative models [3][4] - The education sector will concentrate on early childhood training and quality education, while the services and retail sectors will present community services and smart retail models, creating a complete industry ecosystem [3][4] Brand Engagement and Efficiency - The event leverages a professional audience database accumulated over 16 years, with participating brands receiving an average of over 200 inquiries daily, achieving a conversion rate three times higher than traditional channels [7] - High-profile companies like Quan Jin Cheng and Cat Poop Coffee have confirmed participation, offering exclusive benefits such as reduced franchise fees and equipment subsidies to facilitate market expansion [7] - The exhibition provides a high-efficiency decision-making environment for entrepreneurs, with past events recording 85,600 security checks and a signing rate exceeding 35% [7] Digital Transformation and Consumer Trends - The theme of "Smart Franchise" will be emphasized, showcasing solutions for smart restaurants, contactless delivery technologies, and health-conscious dining concepts [10] - The Z generation is becoming the primary consumer group, driving brand innovation through personalized and experiential demands [10] Targeted Promotion and VIP Services - The organizers will utilize platforms like Douyin, Kuaishou, and Xiaohongshu for comprehensive promotion, achieving millions of exposures through collaboration with over 600 media outlets [13] - A dedicated customer service team will engage potential entrepreneurs five months in advance, offering tailored services for high-intent clients, including customized visit routes and private discussions [13] Ecosystem Development - Beyond brand recruitment, the exhibition will facilitate direct procurement discussions between franchise suppliers and major chain brands, enhancing supply chain collaboration [17] - Initiatives like the "New Brand Incubation Program" and "Entrepreneurial Guidance Zone" will support emerging brands and provide comprehensive guidance for first-time entrepreneurs [17][18]