Core Insights - The 2025 Mercedes-Benz Brand Technology Day showcased cutting-edge technology and innovation in the automotive industry, highlighting the launch of the all-new pure electric long-wheelbase CLA and the Vision V concept vehicle, marking the beginning of a strong product and technology offensive by Mercedes-Benz [1][3][26] Product Launches - The all-new pure electric long-wheelbase CLA, as the first domestic model on the MMA platform, features a length of 4763 mm, width of 1856 mm, height of 1469 mm, and a wheelbase of 2830 mm, which is 40 mm longer than the standard model, providing enhanced comfort for rear passengers [7] - The Vision V concept vehicle, based on the VAN.EA pure electric architecture, aims to redefine the future of luxury MPVs, with a focus on creating a "private VIP lounge" experience [15][18] Technological Advancements - The all-new CLA is equipped with a globally first electric two-speed transmission, achieving a perfect balance between efficiency and power, with a CLTC range of 866 km and a power consumption of only 10.9 kWh per 100 km [9] - The vehicle features the Mercedes-Benz MB.OS architecture, enabling tailored smart technology for Chinese customers, and includes an advanced intelligent driving assistance system powered by NVIDIA Orin X chips [11] - Mercedes-Benz showcased various forward-looking technologies, including an 800V electrical architecture and a new In-drive braking system, which enhances energy recovery and comfort during braking [23][24] Safety and Quality Standards - The all-new CLA adheres to stringent safety standards, undergoing 15,000 simulation tests and over 150 real vehicle crash tests, with a unique feature of 11 airbags, including a front center airbag [12][15] - The vehicle has received a five-star safety certification for electric vehicle fire safety, demonstrating its thermal stability and safety features [15] Future Outlook - Mercedes-Benz plans to deepen its commitment to the Chinese market, aiming to develop products that meet local demands and enhance collaboration with Chinese partners [3][26] - The Vision V concept vehicle is set to launch a new series of electric MPVs starting in 2026, catering to diverse customer needs [16][18]

Core Insights - Mercedes-Benz showcased two new products and innovative technologies at the Technology Day on April 22 [2] Group 1: New Product Launches - The VAN.EA pure electric architecture platform's first concept car, VISON V, represents a forward-looking vision, combining luxury, spaciousness, and uniqueness, designed to redefine the luxury MPV segment [4] - The production version of VISON V is set to launch in 2026, with plans for multiple models based on this architecture, introducing new naming conventions such as Mercedes-Benz VLS and VLE, indicating a new family of pure electric MPVs [5] Group 2: Technological Innovations - The new long-wheelbase pure electric CLA, the first domestic model on the MMA platform, aims to revolutionize the intelligent luxury electric travel experience and is positioned as Mercedes-Benz's first software-defined vehicle [7] - This model features a new design language, a front with 142 independently illuminated stars, a wheelbase of 2.83 meters, and is powered by the self-developed MB.OS architecture, offering advanced intelligent driving assistance and a large 14-inch entertainment screen for the co-driver [7] - The long-range CLA boasts an impressive range of 866 kilometers, a low energy consumption of 10.9 kWh per 100 kilometers, and rapid charging capabilities, allowing for 370 kilometers of range in just 10 minutes, positioning it competitively in the new energy vehicle market [7]