Workflow
智能辅助驾驶星级划分
icon
Search documents
中国首份AI汽车产品报告:智能辅助驾驶五星标准来了
3 6 Ke· 2025-05-07 08:01
Core Viewpoint - The competition in the smart assisted driving sector remains intense, with companies focusing on enhancing user experience and product capabilities, particularly in the context of AI vehicles [1][5]. Industry Trends - The industry has entered a new phase where product experience is prioritized over technical jargon, leading to the establishment of new standards for evaluating AI vehicle capabilities [3]. - Smart assisted driving technology has reached a performance ceiling, with leading players implementing "from parking space to parking space" capabilities, while innovations are now focused on responsibility delineation [5]. - The proliferation of smart assisted driving features is accelerating across various vehicle types and price points, with a notable increase in fuel vehicles adopting intelligent driving technologies [5]. Market Dynamics - The relationship between vehicle pricing and the level of smart assisted driving capabilities is becoming evident, with higher-priced models offering advanced features and earlier access to over-the-air updates [6]. - A trend towards free standardization of smart assisted driving features is emerging, with some manufacturers including high-level assisted driving as standard across all models, effectively embedding these costs into the overall vehicle price [6][14]. Capability Classification - A new star rating system for smart assisted driving capabilities has been proposed, with five stars representing comprehensive functionality from parking to navigation [7][8]. - The introduction of a "five-star vehicle" concept is anticipated, where vehicles will be rated on multiple criteria including smart assisted driving, safety, and environmental standards [10]. Product Launch Insights - In the first quarter of the year, new models featuring high-speed navigation assistance have been launched, with several models priced above 70,000 yuan being equipped with standard features [11][12]. - The cost structure for smart assisted driving varies, with some models offering free standard features, while others charge for advanced capabilities, typically ranging from 3,000 to 64,000 yuan [18]. Technological Integration - The industry is moving towards a fully integrated vehicle architecture, with advancements in electronic systems and software enabling a seamless integration of smart assisted driving, intelligent cockpit, and connectivity features [20].