未成年人非理性消费

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盲卡盲盒哪能“无拘无束”(民生探针)
Ren Min Ri Bao· 2025-06-19 21:51
Core Insights - The article highlights the phenomenon of blind cards becoming a popular form of non-rational consumption among children and teenagers, driven by the allure of "unknown surprises" and social status within peer groups [1][2][3] Group 1: Market Dynamics - Blind cards have evolved from simple collectibles to a form of "hard currency" in children's social circles, with some children spending hundreds to thousands of yuan in pursuit of rare cards [2][3] - The marketing strategies employed by businesses include enticing phrases like "10连抽必中" (10 draws guaranteed) and showcasing excitement during live streams, which further encourages impulsive buying behavior among young consumers [4][5] Group 2: Psychological and Regulatory Aspects - The design of blind cards is said to exploit psychological principles, such as the "Skinner box" effect, which creates a sense of anticipation and leads to repeated purchasing behavior [3][4] - Current regulations, such as the guidelines from the National Market Supervision Administration, lack enforcement mechanisms, making it difficult to prevent underage purchases [5][6] Group 3: Recommendations for Regulation - Experts suggest the need for stricter regulations, including age verification processes and spending limits, to protect minors from excessive spending on blind cards [6][7] - A multi-departmental enforcement mechanism is recommended to address misleading marketing practices and protect consumer rights effectively [6][7]
未成年人充值打赏“大额化”,北京互联网法院3年结案近七百件
第一财经· 2025-05-28 13:36
Core Viewpoint - The article highlights the increasing trend of underage individuals engaging in high-value online transactions, particularly in gaming and live streaming, raising concerns about their financial literacy and protection [2][3]. Group 1: Trends in Underage Online Spending - The number of cases related to underage gaming charges and live streaming tips has reached nearly 700, with the highest single case amounting to 3.1 million yuan and an average case value exceeding 80,000 yuan [2]. - There is a notable trend of younger consumers making larger transactions, exemplified by a case where a minor spent over 40,000 yuan in one night for a gaming item and another case where a minor tipped 80,000 yuan during a live stream [2][3]. Group 2: Judicial and Regulatory Responses - The Beijing Internet Court has established itself as the first internet juvenile court in the country, emphasizing the protection of minors in online environments [3]. - The court has introduced guidelines to promote online literacy and family education, focusing on preventing irrational spending among minors and encouraging responsible financial behavior [3][4]. Group 3: Practical Recommendations for Families - Families are advised to enhance account security management by safeguarding online accounts and payment passwords, regularly checking account activity, and utilizing "minor mode" features to set spending limits [3]. - Establishing family rules regarding internet usage is recommended, including creating a "family internet agreement" that outlines daily online time, content access, and device usage rules, along with a reward and punishment system to encourage compliance [3][4]. - Encouraging children to understand the value of money through practical experiences, such as using cash and participating in family budgeting discussions, is also suggested [4].
未成年人充值打赏“大额化”,北京互联网法院3年结案近七百件
Di Yi Cai Jing· 2025-05-28 05:53
Core Viewpoint - The trend of underage consumers engaging in high-value transactions, particularly in gaming and live streaming, is increasingly concerning, with a significant rise in related legal cases [2][3] Group 1: Trends in Underage Spending - There is a noticeable trend of younger consumers making large payments, with cases involving refunds for underage gaming and live streaming payments reaching nearly 700, with the highest single case amounting to 3.1 million yuan and an average case value exceeding 80,000 yuan [2] - Specific examples highlight the severity of the issue, such as one case where a minor spent over 40,000 yuan in one night for a game item, and another where a minor tipped 80,000 yuan during a live stream due to misleading promotions [2] Group 2: Legal and Institutional Responses - The Beijing Internet Court, as the first internet juvenile court in China, emphasizes the protection of minors in online environments and has developed guidelines to address irrational spending among minors [3] - Recommendations include enhancing account security management, establishing family rules for internet use, and promoting financial literacy among children to foster responsible spending habits [3]