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未来餐饮门店模型
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海底捞首家创新概念店落地 开业首个周末门店翻台率破6次
Core Insights - Haidilao has launched its first innovative concept store in Beijing Yizhuang, aiming to redefine the future restaurant model with significant innovations in functionality, visuals, and ambiance [1][2] - The store opened on August 5, achieving a table turnover rate exceeding 6 times on its first weekend and over 7 times the following weekend, indicating strong consumer interest [1] - The innovative concept store features an open kitchen design, a dessert station, an interactive entertainment area, and a smart potting machine for transparent cooking processes [1] Group 1 - The innovative concept store integrates AI education into the children's play area, enhancing interactivity and fun for kids [2] - The store's design includes a three-mode intelligent lighting system to accommodate different dining experiences, such as regular meals, bar settings, and club parties [1][2] - Haidilao's strategy reflects a growing consumer preference for multi-dimensional dining experiences, combining food, drink, and space [2] Group 2 - The development of the innovative concept store took two years, with six months dedicated to researching existing store operations [2] - The initiative aims to meet consumer demands for complex dining scenarios and further innovate the "dining+" experience model [2]