Core Insights - The 2025 China Classic Car Rally and New Energy Vehicle Gathering (HAINAN 1000) aims to merge classic car culture with new energy technology, creating a cultural event that bridges history and the future [1][4][18] Event Overview - The event is co-hosted by the China Automobile and Motorcycle Sports Association and the Qionghai Municipal Government, emphasizing the integration of sports tourism and automotive culture [1][4] - The event will take place from November 7 to November 10, 2025, starting in Haikou and concluding in Danzhou [23] Industry Significance - The event aligns with the Ministry of Commerce's guidelines to enhance the classic car industry and enrich automotive cultural experiences [2] - It is seen as a significant step for Qionghai in promoting the integration of sports, culture, and tourism, leveraging the unique resources of Hainan [4][6] Economic Potential - The classic car industry is recognized for its cultural value and economic potential, with opportunities for IP development and cultural tourism integration [8] - The event is expected to create a new economic growth engine by combining classic and new energy vehicles [8][18] Collaborative Efforts - Various organizations, including the Qionghai Municipal Government and automotive associations, are collaborating to ensure the event's success [19] - A strategic cooperation agreement was signed among key stakeholders to enhance resource integration and support for the event [19] Cultural Impact - The event is positioned as a platform for international exchange and aims to elevate classic car culture from a niche interest to a more industrialized sector [17][18] - It is anticipated to foster a sustainable "sunshine industry" that connects the past and future through automotive culture [18]

Core Viewpoint - The article highlights the five-year anniversary of the Mobil 1 automotive maintenance brand, emphasizing its transformation and commitment to high-quality development in the automotive aftermarket in China [1][12]. Company Development - Mobil 1 automotive maintenance brand was launched in July 2020, aiming to drive the advancement of the automotive aftermarket in China [1]. - As of Q1 this year, the number of Mobil 1 service stores has exceeded 1,300, covering 251 cities, with over half of the vehicles serviced being mid-to-high-end models priced above 200,000 yuan [3][4]. - The company has initiated the "Star Alliance Plan" to enhance brand strength, marketing capabilities, and operational efficiency, alongside a new energy strategy [3][6]. Market Dynamics - The automotive aftermarket has seen a significant increase in private car ownership, with approximately 100 million more vehicles, leading to market expansion but also intensified competition [4][9]. - The competition is not only based on price but also on service quality, technological innovation, and brand influence [4]. Strategic Initiatives - The "Star Alliance Plan" focuses on evolving three core competencies: brand strength, marketing capabilities, and operational support, with a particular emphasis on enhancing operational capabilities [6][8]. - A digital system has been developed to analyze store operations and identify improvement opportunities, helping to standardize management while maintaining local store characteristics [6][7]. New Energy Market - The rise of the new energy vehicle (NEV) market has prompted Mobil 1 to launch a new energy strategy, introducing products specifically for electric vehicles, including lubricants and coolants [9][10]. - The company has established a partnership with the China Automotive Maintenance Industry Association to create standards for electric vehicle oil and fluid services, aiming to standardize the NEV aftermarket [10]. Industry Context - The high-quality development of the automotive aftermarket is a systematic initiative in China, supported by government guidelines aimed at fostering a healthy industry ecosystem [12]. - Mobil 1's commitment to building a collaborative and sustainable automotive maintenance ecosystem aligns with national goals to transition from scale expansion to quality coexistence in the automotive aftermarket [12].