Core Viewpoint - The game "Blue Star Origin: Ballad" has gained significant attention in the mobile gaming market due to its unique blend of "beautiful girls + pet-catching" elements, and its development progress appears to be on track with key milestones being met [4][6]. Group 1: Development and Release Strategy - The company has adopted a hybrid release strategy for "Blue Star Origin: Ballad," utilizing self-developed, agency, and joint release methods tailored to different regions, which is relatively uncommon in the mobile gaming sector [6]. - The game has successfully secured an overseas publishing entity, indicating a smooth development process and timely progression through critical phases [4]. Group 2: Collaboration with NEXON in South Korea - The partnership with NEXON for exclusive publishing in South Korea is notable, as it marks a shift from the typical trend of Korean companies importing Chinese products [7][11]. - NEXON, a leading player in the Korean market with a revenue exceeding 4 trillion KRW (approximately 211 billion RMB) in 2023, is well-positioned to leverage its established influence and experience to promote "Blue Star Origin: Ballad" effectively [7][9]. - The collaboration is expected to enhance NEXON's presence in the rapidly growing mobile gaming market in Korea, which has seen a significant increase in revenue from anime-style games, reaching nearly $1.4 billion in the past year, a 41% increase from 2022 [11][15]. Group 3: Joint Release in Japan - In Japan, the game will be jointly published with Yostar, allowing both companies to share responsibilities and risks while leveraging their respective strengths [20]. - The established reputation of the company in Japan, particularly from the success of "Azur Lane," has generated considerable pre-launch interest in "Blue Star Origin: Ballad," despite minimal promotional efforts [21][23]. Group 4: Potential in Hong Kong, Macau, and Taiwan - The agreement with NIJIGEN for the Hong Kong, Macau, and Taiwan markets suggests a strategy where the company may effectively self-publish in these regions, enhancing its operational capabilities [26][28]. - NIJIGEN's previous experience with major titles in these markets positions it as a strategic partner for the company [26]. Group 5: Market Reception and Future Outlook - The game has maintained strong user ratings, with scores of 9.0 and 9.3 on TapTap and Haoyoukuai respectively, and over 7 million pre-registrations, indicating positive player reception [30][31]. - The ongoing development and marketing strategies are expected to help the company evolve and solidify its position in the competitive mobile gaming landscape [31].