首发｜明见局 作者｜周叙 昨天啊地产圈有个挺热闹的事儿，就是李嘉诚旗下的和记黄埔地产在大湾区一口气拿出了400套房子对外"骨折"甩卖，价格低到让人咋舌，最便宜的一套才 40万。 这消息一出来，不少人开始联想到这和他前两年频繁卖港口的操作，究竟是不是一个路子？ 据媒体报道，这次卖的房子分布在惠州、中山、广州、东莞四个地方，其中惠州泷珀花园是主力，一下子拿出了300套。 值得注意的是，这些房子有个共同点——都是早年拿的地。 东莞海逸豪庭1999年就被拿下，到现在开发了三期；广州逸翠庄园2012年启动，卖了十几年还在推新。这种"老盘新卖"是李家的老套路了，早年低价拿地， 然后捂着慢慢开发，等到现在市场行情变了就趁着港人北上买房的热乎劲儿赶紧变现。 而港人确实买账！和记地产的人透露惠州泷珀花园已经卖了快600套，大多是香港买家。 为什么呢？价差实在是太诱人了。香港新房均价快20万/平米，惠州这套房的单价还不到香港的1/10，50平米的房子总价在香港可能连首付都不够。 加上大湾区交通越来越方便，"一小时生活圈"也慢慢成型，不少香港人周末已经往返大湾区购物，现在干脆想着在这边安家，上班通勤也能接受。 从数据看这种趋势不是 ...

Core Viewpoint - The article highlights the increasing demand from Hong Kong buyers for properties in mainland China, particularly in the Greater Bay Area, driven by lower prices and better living conditions compared to Hong Kong [1][2][8]. Group 1: Property Projects and Pricing - Cheung Kong's subsidiary, Hutchison Whampoa, is promoting four projects in mainland China, offering a total of 400 units with prices starting from 400,000 RMB [1]. - The price of a one-bedroom unit in Huizhou Longbo Garden has decreased to approximately 8,632 RMB per square meter, down from a previous range of 10,400 to 14,000 RMB per square meter [1]. - The price of villas in Dongguan Haiyi Haoting has dropped from 44,000 to 68,000 RMB per square meter in May 2023 to 18,000 to 36,000 RMB per square meter in June 2023 [1]. Group 2: Market Trends and Buyer Demographics - As of June 2023, there were 3,341 transactions involving Hong Kong and Macau residents purchasing properties in mainland China, generating a cross-border income of 3.08 billion RMB [2][9]. - The trend of Hong Kong residents buying properties in mainland China is attributed to the appeal of lower prices and larger living spaces, as well as the aging population in Hong Kong leading to increased demand for housing [7][12]. - The shift in buyer motivation from investment to self-occupation is noted, with buyers now focusing more on living conditions and long-term value [12]. Group 3: Developer Strategies and Market Conditions - The strategy of "old projects sold anew" reflects the long-term development approach of the Li Ka-shing family, emphasizing low-cost land acquisition and gradual development [1][8]. - Developers are adjusting prices to maintain transaction momentum in a market characterized by low or slightly declining prices, which is a common practice in the current market environment [8]. - The Greater Bay Area's improved connectivity and living conditions are increasingly attracting Hong Kong buyers, with developers encouraged to adapt their offerings to meet the needs of this demographic [11][12].