游戏工业化制作
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国产互动影视游戏《盛世天下》全球销量破百万套
Zheng Quan Ri Bao· 2025-09-22 16:13
Core Insights - The interactive film game "Shengshi Tianxia" has surpassed one million total sales across all platforms, including overseas markets, since its launch [1] - The mobile version of "Shengshi Tianxia" has consistently ranked first on the Apple iOS entertainment paid chart since its release on September 9 [1] - The game's total sales revenue has exceeded 39 million yuan, based on an official price of 39 yuan per unit [1] - The game has generated significant online discussion, with over 260 million views on the topic on Xiaohongshu [1] - The upcoming release of the second chapter, "Nü Dì Pian," is expected to further boost sales [1] Industry Analysis - The success of "Shengshi Tianxia" highlights the advantages of Chinese culture in the global gaming market, showcasing the rich historical and cultural resources available for game development [2] - The core competitiveness of interactive film games lies in their narrative and game design, with companies possessing strong storytelling capabilities and quality IP reserves likely to succeed [2] - The interactive film game sector is breaking traditional revenue boundaries between gaming and film content, creating diversified profit channels [2] - The production costs for interactive film games have risen significantly, ranging from 5 million to 10 million yuan, with a low success rate for breakout titles [3] - Despite the challenges, there remains a strong demand for quality content, with certain user groups showing a willingness to pay [3]