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理想缺二把手论
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对理想缺二把手论的分析
理想TOP2· 2025-11-10 10:00
Core Insights - The article discusses the need for a second-in-command at Li Auto, highlighting that the current leadership lacks operational strength and complementary skills to Li Xiang [1][3][5] Group 1: Current Issues at Li Auto - There are three main phenomena observed within Li Auto: disorganized departments leading to diluted values, negative public sentiment affecting customer recommendations, and repeated misjudgments regarding market responses to new models [2][3] - The absence of a dedicated individual to manage public relations and customer feedback has resulted in fragmented handling of issues across various departments [2] Group 2: Potential Solutions - The article suggests that if Li Auto had a second-in-command similar to Qin Zhi, the aforementioned issues could be effectively addressed, potentially improving sales and organizational structure [3][6] - The company may need to consider internal candidates like Ma Donghui or look externally for someone who can build mutual trust with Li Xiang, although finding such a candidate is challenging [5][6] Group 3: Future Expectations - Despite current challenges, Li Auto is expected to maintain its ability to adapt and learn from market feedback, as evidenced by adjustments made during the i6 launch [6][7] - The company's future performance in both range-extended and pure electric vehicles will significantly influence its motivation for deeper organizational reforms [7][8]