（原标题：2025年越南社会消费品零售和服务总额同比增长约10%） 越南《政府报》12月30日报道，越南工贸部国内市场管理与发展局刚发布的《2025年越南国内市场 报告》显示，2025年越南零售市场规模达2690亿美元，社会商品零售和消费服务收入总额较2024年增长 9%—10%。 报告显示，越南现代商业基础设施持续显著扩展，全国已发展1293家超市、276家购物中心和8274 个传统市场。电子商务蓬勃发展，2025年电商规模约达320亿美元，占全国商品零售和服务总额的近 12%，同比增长逾20%，增幅远超商品零售和服务整体增速，位居东南亚第二。从消费结构看，粮食和 食品类占比最高，达34.1%，服务类消费（含住宿、餐饮和旅游）增速达12%—14%。 报告预测，2026年至2030年，越南发展前景光明。越南拥有1亿多人口，人口结构年轻，人均收入 快速增长，有望成为地区最大的零售市场之一。预计到2030年，越南电商市场规模将达500亿美元，进 一步巩固越南作为东南亚增长最快的电商市场之一的地位。 ...

Core Insights - Chile's e-commerce market is experiencing double-digit growth, with projections indicating that the market size will exceed $24 billion by 2030 [1] - A recent study shows that 77% of Chileans have engaged in online shopping in recent months, indicating a deep-rooted online shopping habit [1] - Cross-border shopping is also on the rise, with Chinese platforms dominating the market, accounting for 55% of Chilean consumers' international transaction volume [1] E-commerce Market Growth - According to Mordor Intelligence, Chile's e-commerce market is expected to surpass $24 billion by 2030 [1] - The trend of online shopping is solidified by the fact that 77% of Chileans have shopped online recently [1] Cross-Border Shopping Trends - Chinese platforms lead the cross-border shopping segment, capturing 55% of the international transaction volume among Chilean consumers [1] - AliExpress is the most favored overseas supplier among Chilean consumers, with a preference rate of 27% as of April 2025 [1] Logistics and Partnerships - Starken, a Chilean logistics company, has been recognized as the "Best Quality Partner of 2025" by AliExpress, marking it as the first operator in South America to receive this award [1]