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日本6月电视出货量创今年高
WitsView睿智显示· 2025-07-24 09:50
Core Viewpoint - The Japanese flat-panel TV market is experiencing growth, with June 2025 shipments showing a 6.7% increase compared to the same month last year, reaching 394,000 units, marking the second consecutive month of growth and the highest monthly shipment since December 2024 [1][3]. Group 1: TV Shipment Data - In June 2025, shipments of 60-inch and larger TVs increased significantly by 16.2% to 69,000 units, while shipments of 50-59 inch TVs slightly decreased by 0.5% to 122,000 units [3]. - The 4K TV segment saw a remarkable growth of 36.2% in June 2025, with shipments reaching 261,000 units, the highest monthly shipment since December 2024 [3]. - The share of 4K TVs in the overall flat-panel TV shipments reached 66.2% in June 2025, with a shipment value of 36.7 billion yen, accounting for 90.4% of the total flat-panel TV shipment value of 40.6 billion yen [3]. Group 2: OLED TV Performance - In contrast, OLED TV shipments in June 2025 decreased by 16.6% to 45,000 units, marking the 12th consecutive month of decline [3]. - The shipment value of OLED TVs in June 2025 was 9.8 billion yen [3]. Group 3: Overall Market Trends - For the first half of 2025 (January to June), the total flat-panel TV shipments in Japan decreased by 0.4% year-on-year to 2.112 million units, with 4K TV shipments slightly increasing by 0.4% to 1.07 million units, while OLED TV shipments plummeted by 42.3% to 138,000 units [3]. - The overall digital home appliance shipment value in June 2025 fell by 3.7% year-on-year to 92.2 billion yen, marking the eighth consecutive month of decline [4]. - The shipment value for flat-panel TVs and related imaging devices decreased by 4.8% to 47.9 billion yen, while audio-related devices and automotive AVC machines also experienced declines [4].