张家界"七星山"国际极限荒野求生挑战赛的赛场上，来自亳州谯城区的孙高（网名"道友"）凭借顽强毅 力，在无火无盐的艰苦条件下坚持41天，成为安徽省唯一闯入决赛的选手。这位平日里经营炒饭摊的厨 师，不仅用"荒野求生"书写着普通人的热血故事，更在赛事直播中频频为家乡亳州的美食、美景与美 酒"代言"，让古井贡酒的醇香随着他的故事传遍全国。 近日，古井集团为即将前往张家界探望孙高的李冬美（孙高之妻）送行。古井集团代表将慰问金与一份 特殊的"送行礼"交到李冬美手中——其中既有象征家乡情谊的古井贡酒·年份原浆古20，也有呵护健康 的古井健康科技产品。 "谢谢道友推广亳州、推广家乡品牌古井贡酒·年份原浆，祝福道友决赛顺利、早日凯旋，喝庆功酒，为 胜利干杯。"这份带着家乡温度的礼物，不仅是对孙高的支持与慰问，更让"为胜利干杯"的期许，成为 连接品牌与普通人情感的纽带。而李冬美那句"作为亳州人，走到哪都该宣传家乡的好"，更让这份双向 奔赴的家乡情怀愈发动人。 在孙高的荒野求生故事里，古井贡酒早已超越商品的属性，成为承载家乡记忆与情感的鲜活载体。镜头 前，他认真推介"咱亳州的古井贡酒，老味道喝着放心"，即便面对贵州文旅的幽默反问， ...

Core Viewpoint - The successful listing of Xinyi Liquor Industry (Guizhou) Co., Ltd. on the Hong Kong OTC market marks its entry into the international capital market, driven by a strategy of "new brand, new endorsement, new model" for global expansion [1][3]. Company Overview - Xinyi Liquor Industry was established in 2024 and is a comprehensive enterprise engaged in the research, production, and sales of liquor, headquartered in Maotai Town, Renhuai City, Guizhou Province [3]. - The company leverages the unique ecological resources and brewing techniques of the Chishui River basin to create a high-end sauce-flavored liquor product matrix, represented by the "Xinyi" series [3]. Capitalization Strategy - The listing on HKGOTC is a crucial step in the company's capitalization strategy, providing professional capital services and laying the groundwork for future listings in Hong Kong and the United States [3][5]. - The successful qualification for listing enhances the company's international brand recognition and establishes a foundation for connecting with global investors and optimizing its equity structure [5]. Industry Context - The Chinese liquor industry is undergoing a critical phase of globalization, with data from the China Alcoholic Drinks Association indicating that the export volume of Chinese liquor has maintained over 6% growth for three consecutive years [5]. - Sauce-flavored liquor, due to its unique craftsmanship and cultural attributes, is experiencing increasing demand in international markets, although challenges related to brand recognition and cultural differences remain [5]. Core Competency Development - Xinyi Liquor Industry has been strengthening its technological research and production capacity, investing in an intelligent brewing base to dynamically optimize key production parameters and ensure product quality stability [7]. - The company emphasizes that the listing is not an endpoint but a new starting point for global competition, aiming to drive product innovation and industry chain collaboration [7]. Historical Significance - The ringing of the listing gong by the core team symbolizes the company's formal entry into the international capital market, marking a historic moment for the enterprise [9]. - The successful listing represents not only a milestone for the company but also a reflection of the Chinese liquor industry's embrace of globalization [10]. Future Outlook - Xinyi Liquor Industry plans to continue focusing on quality and compliance while leveraging capital market empowerment to strengthen its industry chain capabilities and explore new paradigms for dialogue between traditional industries and global consumer markets [10].